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Alokita Sharma

A B2B Marketing professional with 4+ years of experience in the SAAS technology industry in the hospitality sector. A specialist in the areas of Demand Generation, Content Writing, Database Management, and Secondary Market Research/Competitor Intelligence Programs.
  • Role

    Growth Marketer

  • Years of Experience

    7.92 years

Skillsets

  • Campaign Management
  • Competitors analysis
  • Email content writing
  • Secondary market research
  • Growth marketer
  • Hubspot
  • MS Excel
  • MS Powerpoint
  • MS Word
  • Salesforce.com
  • Zoho

Professional Summary

7.92Years
  • Mar, 2023 - Present3 yr 1 month

    Marketing

    Tata Communications
  • Jun, 2022 - Dec, 2022 6 months

    Demand Marketing

    AbstractOps
  • Jan, 2022 - Jul, 2022 6 months

    Growth Marketer - Senior Associate

    Centilytics | Intelligent Cloud Management
  • Apr, 2018 - Feb, 20201 yr 10 months

    Marketing Associate

    Cvent
  • Feb, 2020 - Jun, 20211 yr 4 months

    Senior Associate - Market Research

    Cvent
  • Jul, 2021 - Jan, 2022 6 months

    Senior Business Development Executive

    Centilytics | Intelligent Cloud Management
  • Apr, 2017 - Jun, 2017 2 months

    Worked as a Social Media Trainee and ORM expert

  • Senior Business Development Executive

    Centilytics

Applications & Tools Known

  • icon-tool

    MS Excel

  • icon-tool

    Zoho

  • icon-tool

    HubSpot

  • icon-tool

    MS Word

  • icon-tool

    MS PowerPoint

Work History

7.92Years

Marketing

Tata Communications
Mar, 2023 - Present3 yr 1 month

Demand Marketing

AbstractOps
Jun, 2022 - Dec, 2022 6 months

Growth Marketer - Senior Associate

Centilytics | Intelligent Cloud Management
Jan, 2022 - Jul, 2022 6 months

Senior Business Development Executive

Centilytics | Intelligent Cloud Management
Jul, 2021 - Jan, 2022 6 months
    Idealizing, strategizing, and working on Account-Based Marketing. Focusing on increasing the sales funnel through marketing. Formulated campaigns with more than 10% click rate. Managed HubSpot and ZoHo campaigns.

Senior Associate - Market Research

Cvent
Feb, 2020 - Jun, 20211 yr 4 months

Marketing Associate

Cvent
Apr, 2018 - Feb, 20201 yr 10 months
    Research, organize, and support campaign management for Kapow. Increased Kapow's database by 233% in a year. Built CRM process flow guides. Handled competitor analysis and performance tracking.

Worked as a Social Media Trainee and ORM expert

Apr, 2017 - Jun, 2017 2 months
    Analyzed social media performance of brands. Responsible for online reputation management and mapping performance.

Senior Business Development Executive

Centilytics
    Identifying qualified leads and making them aware of the Cloud Management Platform benefits. Successfully bringing 3% closed influenced won every month. Delivering presentations and managing demo materials for the sales team.

Education

  • PGDM (Marketing and Human Resources)

    Apeejay School of Management (2018)