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Aritra Sanyal

Techno-management enthusiast with experience across Sales, Marketing, and Operations. I specialize in using data-driven strategies to streamline revenue processes, optimize sales cycles, and enhance demand generation.
  • Role

    RevOps and Sales Operations

  • Years of Experience

    3 years

Skillsets

  • Apollo
  • Business Process Optimization
  • cold calling
  • Copywriting
  • Email Marketing
  • Excel
  • Hubspot CRM
  • PowerBI
  • Project Management
  • Revops
  • Sales Operations
  • Sales Training
  • SQL
  • Stakeholder Management
  • Abm campaigns

Professional Summary

3Years
  • Feb, 2022 - Present3 yr 6 months

    RevOps and Sales Operations

    Mailmodo
  • Feb, 2022 - Present3 yr 6 months

    Growth Lead-India

    Mailmodo

Applications & Tools Known

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    Apollo

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    Copywriting

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    Email Marketing

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    HubSpot

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    Microsoft Power BI

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    Revops

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    SQL

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    ABM Campaign

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    Project Management

Work History

3Years

RevOps and Sales Operations

Mailmodo
Feb, 2022 - Present3 yr 6 months
    Conducted data analysis to optimize revenue streams and improve decision-making. Led GTM for Mailmodo Studio. Developed automated MIS Dashboard. Improved SQL lead quality via ICP analysis reducing average sales cycle by 50%. Revamped omnichannel outreach, increasing lead generation by 30%. Built lead-scoring model to prioritize high-value leads. Created retention cohort tracking and analysis models.

Growth Lead-India

Mailmodo
Feb, 2022 - Present3 yr 6 months
    Undertook business development initiatives in India, APAC, and Europe. Built robust sales pipeline increasing topline leads by 200%. Improved SQL leads by ICP analysis reducing average sales cycle by 50%. Revamped omnichannel outreach strategies, increasing lead generation by 30%. Built sales assets and implemented robust SOPs improving revenue contribution. Streamlined email and sales asset copywriting time using AI and implemented business process automation in HubSpot CRM.

Education

  • Btech in Mechanical Engineering

    Vellore Insitute of Technology (2022)

Certifications

  • McKinsey.org Forward Program

    McKinsey & Company
  • Game theory

    Coursera
  • Introduction to programming using Matlab

    Coursera
  • HubSpot Revops Certification

    HubSpot
  • Digital manufacturing

    Coursera