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Ashish Kumar
Ashish Kumar
I am a motivated and hardworking Social Media Marketing professional with over three years of experience in optimizing and running social media campaigns through LinkedIn and meta. My career journey has allowed me to develop many valuable skills, such as creating engaging content, leveraging data to develop strategies, and analyzing insights to improve performance. I am passionate about the impact that social media can have in today's world and am constantly looking for ways to utilize this powerful tool better. With my knowledge and experience, I am confident that I can help businesses effectively reach their goals.
- Role
Social Media Marketing Specialist
- Years of Experience
4.00 years
- Professional Portfolio
View here
Skillsets
- B2B Engagement - 1 Years
- Onboarding Influencers - 2 Years
- Community Building - 3 Years
- analytics dashboards - 2 Years
- SOcial Media - 4 Years
- Social Media platforms - 3 Years
- Social media strategy - 3 Years
- Social Media Campaigns - 2 Years
- B2B - 1 Years
- Content Creation - 2 Years
- B2B SaaS - 1 Years
- Social Media Marketing - 2 Years
- Creative & graphics - 2 Years
- Graphics designing - 2 Years
- Marketing & Advertising - 3 Years
- Community Management - 1 Years
- Client Communication - 3 Years
- Content Writing - 2 Years
- Canva - 4 Years
- Strategic Planning - 2 Years
- LinkedIn - 2 Years
- MS Office - 4 Years
- Lead Generation - 2 Years
- Content Marketing - 2 Years
- Campaign Strategies - 4 Years
- influencer marketing - 2 Years
- Networking - 2 Years
Vetted For
- Roles & Skills
- Results
- Details
Social Media Marketing Specialist (Remote)AI Screening- 78%
- Skills assessed :B2B, Social Media Campaigns, Social media strategy, B2B SEO, Social Media platforms
- Score: 70/90
Professional Summary
- Aug, 2023 - May, 2024 9 months
Digital Marketing Executive
ezee.ai - Dec, 2022 - Aug, 2023 8 months
Digital Marketing Executive
sbzsol - Jun, 2022 - Dec, 2022 6 months
Social Media Strategist
Freelance - Apr, 2017 - May, 2017 1 month
Digital Marketing Intern
Viven Infomedia Pvt. Ltd., Online - Oct, 2020 - Dec, 2020 2 months
Digital Marketing Intern
Majestic Journey Pvt. Ltd., Online - Jun, 2021 - Jul, 20221 yr 1 month
Relationship manager
ICICI Bank LTD.
Applications & Tools Known
Canva
LinkedIn
LinkedIn Sales Navigator
Meta Business Suite
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Buffer
Appolo.io
HubSpot
Brevo
Sendinblue
Work History
Digital Marketing Executive
ezee.ai- Handling social media accounts of the company.
- B2B marketing campaigns on LinkedIn.
- Developed content marketing strategies.
- Article content writing and designing.
- B2B LinkedIn lead generation
- Creating marketing resources for the company (product videos, graphics, PPTs etc)
Digital Marketing Executive
sbzsolHandled social media accounts of the company and the clients of the company. (LinkedIn, Instagram, Facebook)
Ran E-mail marketing campaigns with 50-60% open rate and 3% click rate.
Worked on Facebook ads campaign to generate leads with the budget of Rs. 20000/week.
Creating engaging ad copies, visuals and videos for Facebook ads and for their clients.
Social Media Strategist
FreelanceSarvansh events & entertainment, Events management company
Managing social media accounts and content creation.
Ran paid campaigns for lead generation on social media with 20000/- monthly budget.
Worked on creating social media presence of the company.
Brand identity creation and google my business.
Ravishing couture, Boutique
Handled social media account of the company.
Developed a content strategy to boost sales.
Created a monthly content calendar and content for the brand.
Thankfullyhealthy.com, Herbal tea company
Re-structured their social media page.
Changed their content strategy to align with business goals.
Helped in content creation, monthly content calendar,
engagement, and organic leads management & paid ads.
Social media Creative & graphics
Was privileged to work with DS group, Conglomerate company
Created social media creative for celebrations.
Relationship manager
ICICI Bank LTD.Monitored issues carefully and reached out to customers to provide immediate resolution and maintain the satisfaction of mapped clients.
Creating graphics and marketing material for the branch team.
Digital Marketing Intern
Majestic Journey Pvt. Ltd., Online- Collaborated with team members to help expand marketing channels.
- Assisted marketing coordinators and graphic designers with website copywriting and proofing.
Digital Marketing Intern
Viven Infomedia Pvt. Ltd., OnlineAchievements
- 380+ B2B leads generated in less than three months for a lendtech company.
- B2B content creation with averaging 38% engagement rate for a company page. (with the deployment of employee advocacy)
- Achieved 8 million+ reach for Sarvansh Events & Entertainment and gained 10k+ followers in 3 months with organic strategy.
- Ran E-mail marketing campaigns with 48% open rate and 5.8% click rate for sbzsol.
Testimonial
Sarvansh Events and Entertainment
Sarvesh SinghAshish planned and helped me with not just social media, he also helped me with my marketing efforts and delivered amazing results. Totally recommended.
thankfully healthy
Dipti AroraAshish was really helpful to me right from the start when it came to my social media efforts. He has great post-design, organic strategy planning, and content creation abilities. I felt more at ease knowing that I could always rely on him to maintain my social media presence due of his exceptional organisational skills.
Major Projects
LinkedIn lead generation
Ezee.aiThis project involved generating B2B leads through LinkedIn. For this we used tools LinkedIn sales navigator for identification, appolo.io for leads scrapping and dripify.io to nurture and qualify.
The campaign ran for 3 months and in that period achieved success 380+ leads.
Social media marketing and Lead gen
Sarvansh events and entertainmentReached 8 million+ reach on Instagram with organic content strategy in 3 months.
Generated 10 lakhs of revenue with paid campaigns.
Created marketing materials for the company like event standee etc.
Barbie themed social media campaign
Ravishing CoutureI worked with Heena at Ravishing Couture a Dubai-based fashion boutique in planning and executing her Barbie-inspired sale campaign.
- Planned out the branded theme for the campaign.
- Collaborated with influencers for the sales campaign.
- Created and planned the content calendar.
- Created static and video content.
- 20+ sales inquiries in one month.
Eid flash sale
Ravishing couture, BoutiqueI worked with Heena at Ravishing Couture a Dubai-based fashion boutique on Instagram.
- Planned out social media Eid sale campaign.
- Achieved stock clearance of 40%
- Created all story-based content.
- Generated 9 inbound inquiries
Education
MBA
Amity University (2021)BBA
Amity University (2018)MBA: Marketing & IT
Amity Business School - NoidaBBA: Marketing & HR
Amity Business School - Noida
Certifications
HubSpot Social Media
Hubspot (May, 2022)Google ads - Search Certification
Google (Jun, 2022)Social media marketing
Coursera (Nov, 2022)Certified digital marketing - hubspot
Frontend fundamentals (html, css) - pirple.com
Certified google ads display - google
Meta professional social media marketer certificate - coursera