Senior Graphic Designer & Video Editor
NatFirstFeb, 2025 - Dec, 2025 10 months
Lead the entire creative design and motion graphics workflow, crafting promotional materials, engaging social media creatives, and product-focused videos. Explored generative AI tools like ChatGPT, Sora, and Adobe Firefly to produce innovative images and video assets, accelerating content creation and adding a fresh edge to brand storytelling. Sole in-house designer responsible for all visual communication across social media, app branding, investor decks, and marketing collaterals. Designed high-performing Instagram carousels and app promotion creatives, aligning product goals with strong design storytelling. Developed product explainers and app walkthrough videos for digital marketing campaigns. Coordinated with third-party digital marketing agencies to ensure brand consistency. Revamped visual identity across multiple platforms despite unclear briefs and minimal support from leadership.