Darshan DV

Built AI-enabled products that augment learning and evaluation. Built an AI Copilot (MCP-based) that delivers contextual data to evaluate talents. Designed a Performance Dashboard using analytics, LLM evaluation, AI Interview and telemetry to surface insights clearly to users. Created product designs using MagicPatterns and Lovable, reducing manual processes by 60%. Conducted user research to Identify friction points in user flows, improving experience and reducing drop-offs. Validated flows and edge cases through LLM simulations and hypothesis testing.

Urbanpiper - Ordermark helps restaurants in the US to aggregate online orders. Worked on the GTM and competition mapping of the product and lead towards product parity. Led user research surveys to understand the competition landscape. Conducted user interviews to identify problem areas to assist sales teams.

Focused on building Application Tracking System (ATS) for engineering hiring and technical assessments. Redesigned UI/UX based on user interviews resulting in a 14% increase in MAUs. Designed cross product friction through redesigned user journeys increasing conversion by 30%. Introduced SSO and multi-account systems, reducing enterprise churn 50%. Built a custom B2B SaaS subscription management platform to decreasing revenue loss by 17%.

Built a B2B SaaS platform used by 15,000+ users. Built multiple apps: CRM, Billing, Attendance, Workout, Customer App etc. Integrated multiple hardware systems to track user data across products. Improved operational efficiency by 80% by breaking down complex processes into intuitive workflows. Built B2C resulting in 20,000+ downloads within 2 months.