profile-pic

Kinshuk Kochhar

Kinshuk Kochhar

My core strengths are Communicating with Global Clientele and Cross functional teams, Creating Formula-based Data Analysis & Visualization models in Google Sheets.

Through the Master's program I have added more power to my arsenal of data analysis & visualizations through proficient coding in Pandas dataframes & scipy, scikit & matplotbit libraries.

I have worked on personal ML & AI projects to gain hands on experience with building Regression & classification models and am now looking to attain industry level experience.

To stay updated with the latest trends, I have also certified in Prompt Wrapping for Chat GPT and other LLMs.

  • Role

    Senior Business Analyst

  • Years of Experience

    5.8 years

Skillsets

  • Agile - 5.0 Years
  • Project management - 5.0 Years
  • Client Relationships - 5.0 Years
  • Experience with AI/ML tools and frameworks - 5.0 Years
  • Data Visualization
  • Machine Learning
  • Python
  • SQL
  • data analysis - 5 Years
  • Business Analyst - 5 Years

Professional Summary

5.8Years
  • Oct, 2024 - Present 7 months

    Senior Business Analyst

    Google Operations Center
  • Oct, 2020 - Oct, 20244 yr

    Business Analyst

    Accenture
  • Nov, 2018 - Jan, 2019 2 months

    Digital Marketing Analyst

    Cognizant

Applications & Tools Known

  • icon-tool

    Google Ads

  • icon-tool

    Analytics

  • icon-tool

    VS Code

  • icon-tool

    Magento

  • icon-tool

    MySQL

  • icon-tool

    Python

  • icon-tool

    Asana

  • icon-tool

    Jira

  • icon-tool

    Figma

  • icon-tool

    Trello

  • icon-tool

    Looker Studio

  • icon-tool

    Google Merchant Center

Work History

5.8Years

Senior Business Analyst

Google Operations Center
Oct, 2024 - Present 7 months
    Assisted Clients in creating BRDs by translating business logic to SQL logic by proactively exploring and analyzing trends in time series data. Merged customer data from multiple tables for generating targeted accounts table. Built SQL conditional logics based on custom parameters to create personalized flags to be called by developers in HTML code & logic structures. Created materialized views & automated Plx dashboards for monitoring performance metrics. Designed deployment workflows in Lucid Charts to guide D2C email launches.

Business Analyst

Accenture
Oct, 2020 - Oct, 20244 yr
    Explored & monitored data to create alerts for anomalous data sightings. Ensured error-free campaign deliveries, collaborating with development teams to test correct implementation of business logics in email prototypes. Chained together multiple SQL scripts to create, run and monitor ETL style pipelines. Used Stubby API calls to interact with database to update dashboards, scripts & program execution of workflows.

Digital Marketing Analyst

Cognizant
Nov, 2018 - Jan, 2019 2 months
    Assisted in data-driven marketing analysis for global clients, finding best bidding strategies & target demographics to maximize ROI & conversions. Managed setup and integration of customer website with Google ecommerce platform, performed inventory sales data analysis to suggest better marketing strategies.

Achievements

  • Communicating with Overseas client
  • Active Sports Participation

Education

  • B.Tech, Chemical Engineering

    Jaypee University (2017)

Certifications

  • Masters program - artificial intelligence engineer : simplilearn certified in collaboration with ibm - 2023

  • Google Data Analytics Professional Certificate

    Cousera
  • Scrum Master Certified (SMC)

    Scrum Alliance
  • Scrum Master Certified (SMC)

    Scrum Alliance