Lakshya Menaria

I started my career in 2022 at a factory with a job as an SEO executive at a local agency. After that, I worked there for fifteen months and took a break for eight months in which I learned additional things for upskilling. After that, in 2024, I joined back the same company as a senior SEO executive and worked there until November 2024. In December, I joined the Opositive sub-grant of Observe online services as an SEO analyst, and currently, I'm working there. Like, I know on-page SEO, off-page SEO, and technical SEO, all types of link practices and various tools, such as SEMrush, Screaming Frog, Sidewalk, Rank Tracker, and multiple other tools, including SEO extensions.

I depend mostly on searching central, but I also use search engines on the table logs to stay updated regarding.

For large ecommerce platforms, thousands of scales, I manage SEO. Mostly for ecommerce platforms, I've used to face Shopify as the platform. And for Shopify, we use footer content and multiple other SEO extensions, like content optimization and various other tools to optimize content.

To capture values, you would click on the "SCR" to environmental, like, to optimize our meta title, meta description, and also our schemas and structured data to, like, improve our CTR.

To optimize our website title for mobile, we prioritize mobile optimization, and also speed in both mobile and desktop devices by checking it on Lighthouse and PageSpeed Insights from Google. And, various other extensions are available for Shopify and WordPress to optimize speed. I personally take assistance of a developer for optimizing speed and call to action verbiage.

To appear in AI overviews and AI summaries, we prioritize user-centered content and informative content. For informative keywords, AI world users like it when it shows. So, we target and promote informative and user-centered content, including targeting informative keywords.