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Mansi Rajput

A Content Writer offering over 4 years Full-time role in establishing a content strategy, as well as implementing it. Play an active role in collaborating with all members of the team to produce creative, persuasive, innovative content for website and social channels.
  • Role

    Senior Content Writer

  • Years of Experience

    5.3 years

Skillsets

  • Content Writing
  • SEO
  • Analytics
  • Project Management
  • Wordpress
  • brand storytelling
  • Brand Voice
  • Content calendar
  • Content Optimization
  • Content Strategy
  • Copywriting
  • Digital Marketing
  • Editorial direction
  • Email Marketing
  • Script Writing
  • WhatsApp Marketing

Professional Summary

5.3Years
  • Dec, 2025 - Present 4 months

    Senior Content Writer

    La Pink
  • Jan, 2025 - Nov, 2025 10 months

    Content Head

    Ledsak Technologies
  • Jan, 2023 - Dec, 20241 yr 11 months

    Content Manager

    Softmark Web Solutions
  • Jan, 2021 - Dec, 2021 11 months

    Content Writer Intern

    Manush Digitech
  • Jan, 2022 - Jan, 20231 yr

    Content Writer

    ESEO Solutions

Work History

5.3Years

Senior Content Writer

La Pink
Dec, 2025 - Present 4 months
    Crafted multi-format content, including blogs, Pinterest posts, GMB, guest posts, Reddit, and Quora. Managed email and WhatsApp communications alongside copywriting for performance marketing content. Developed scripts for social media platforms and LinkedIn posts. Created scripts for UGC and EGC content while supporting digital campaign ideation and execution across multiple formats. Contributed in new 14 product launches and achieved sales of 3 lakhs in 2 months using performance marketing and UGC content. Contributed to D2C content strategy and monthly content calendar creation according to the SEO funnel (TOFU, MOFU, BOFU). Delegated tasks and supported a team of 4 content writer executives.

Content Head

Ledsak Technologies
Jan, 2025 - Nov, 2025 10 months
    Created and managed high-quality content across multiple platforms, including blogs, landing pages, ad copies, captions, social media posts, PR articles, scripts, and SEO articles. Wrote 50+ blogs, with 15+ ranking in the top 10 search results, significantly boosting organic visibility. Contributed to improving the company website's overall ranking to the top 10 for competitive industry keywords. Worked with over 10 clients simultaneously. Produced SEO-optimized, research-backed content aligned with content marketing goals to drive traffic and lead generation. Achieved rankings in Google Overview section through strategic keyword integration and topical authority building. Developed content calendars, ensured brand consistency, and executed multi-format content strategies for maximum engagement. Utilized WordPress for content uploading, formatting, on-page SEO, internal linking, and performance optimization. Collaborated with marketing and product teams to refine messaging, optimize content funnels, and support high-performing campaigns.

Content Manager

Softmark Web Solutions
Jan, 2023 - Dec, 20241 yr 11 months
    Created and managed high-quality content across multiple platforms, including blogs, landing pages, ad copies, social media posts, PR articles, scripts, and SEO articles, delivering consistent brand voice and engagement. Produced 200+ blogs, with 75+ ranking in Google Top 10 and multiple articles featured in the Google Overview section, contributing to overall website ranking in the Top 10. Led end-to-end content planning, SEO strategy, keyword research, and performance optimization to drive traffic, conversions, and content marketing success. Provided cross-functional leadership, managed a team of 8 writers, and trained 2 interns to improve content quality, workflow efficiency, and delivery standards. Utilized WordPress, SEO tools, and analytics platforms to publish, optimize, and track content performance, ensuring continuous improvement and ranking growth.

Content Writer

ESEO Solutions
Jan, 2022 - Jan, 20231 yr
    Developed and delivered high-quality long-form content (blogs, guides, articles) across multiple platforms, meeting client requirements and brand guidelines. Managed content production for 20+ clients simultaneously, ensuring timely delivery and consistent quality. Created SEO-optimized content aligned with keyword strategy, search intent, and content marketing goals to improve organic visibility.

Content Writer Intern

Manush Digitech
Jan, 2021 - Dec, 2021 11 months
    Created high-quality long-form content including blogs, articles, guides, and website copy, ensuring brand consistency, audience engagement, and SEO alignment. Completed professional SEO training and applied on-page, keyword research, and content optimization techniques to improve search visibility and organic performance.

Major Projects

2Projects

Liminal Spaces

    Managed content strategy and execution for high-impact projects focusing on audience engagement and retention. Utilized project management and content strategy tools.

Indragni Solutions

    Oversaw content creation and strategy implementation across various campaigns to drive traffic and conversions. Used content management and SEO techniques.

Education

  • MBA Digital Marketing

    Amity University (2027)
  • BA History Hons.

    Delhi University (2021)
  • Humanities

    Bal Bhawan Public School (2018)