Mohammed Shakeeb Ashfaque
Vetted Talent
Mohammed Shakeeb Ashfaque
Vetted Talent
Digital Media and Advertising professional with experience in the Advertisement Domain, specifically in Programmatic Advertising, optimization, trafficking, campaign management, reporting, media planning, and budget allocation and distribution.
- Role
Programmatic Analyst
- Years of Experience
9 years
Skillsets
- Time Management
- Leadership
- Quick Learner
- Problem Solving Attitude
Vetted For
9Skills
- Roles & Skills
- Results
- Details
Programmatic ExecutiveAI Screening- 64%
- Skills assessed :Ad Ops, Agency Experience, Campaign Management, programmatic media, Analytics, CM360, DV360, google marketing platform, Problem Solving Attitude
- Score: 58/90
Professional Summary
9Years
- Aug, 2021 - Present3 yr 1 month
Team Lead Digital Media
Gale Creative Agency - Apr, 2015 - Aug, 20216 yr 4 months
Team Lead
Accenture solutions - Jun, 2014 - Apr, 2015 10 months
Resolution Expert
Dell - May, 2013 - Jun, 20141 yr 1 month
Resolution
Expert Macrofix Technical Services Pvt Ltd
Applications & Tools Known
Jira
Trello
Kanban Tool
Amazon Advertising
Search Ads 360 Certification
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Display & video 360
AWS (Amazon Web Services)
Work History
9Years
Team Lead Digital Media
Gale Creative AgencyAug, 2021 - Present3 yr 1 month
- Responsible for managing the programmatic advertising for the client on various platforms like (DV360, TTD, Yahoo DSP, Adelphic, Amazon, DCM, etc)
- Responsible for sharing the weekly/monthly performance reports with the client
- Media planning, Budget Allocation, Trafficking, and Media management comes under my responsibilities
- Optimization and recommendations to improve the campaign performance
- Handling programmatic advertising for clients of various sectors (Education, Health Finance ..etc) to achieve a different set of goals
Team Lead
Accenture solutionsApr, 2015 - Aug, 20216 yr 4 months
- Monitored team performance, providing suggestions for improvement and
- training programs to increase team efficiency
- Was a part of various projects within Accenture (Dv360, Ad Manager, AdWords).
- They provided Tier 1 support to the Publisher and Advertiser for their issues related to Campaigns.
Resolution Expert
DellJun, 2014 - Apr, 2015 10 months
- They provided Tier 1 IT support to non-technical internal users through desk-side support services.
Resolution
Expert Macrofix Technical Services Pvt LtdMay, 2013 - Jun, 20141 yr 1 month
- Provided Tier 1 IT support to non-technical internal users through desk-side support services
- Resolved technical issues by troubleshooting
Testimonial
Major Projects
4Projects
Harvard Business School
- Im handling programmatic advertising for Harvard Business School. Majorly for their brand awareness and conversions across various platforms( DV360, TTD, Adelphic, Adswizz & DCM). Their quarterly budget is around $3,00,000.
Wells Ice Cream
Apr, 2022 - Nov, 2022 7 months
- I handled programmatic advertising across TTD, Walmart DSP & DCM. Their total budget was around $3M. The client's primary focus was on awareness and conversions, so I have used different channels to achieve that CTV, Display, Video, audio & DOOH.
Generate Life Science
Oct, 2021 - Jan, 2022 3 months
- I handle the programmatic campaigns across TTD, and DV360 using different channels (Display, video, Y Youtube). Their Monthly budget was around $50K with a significant focus on conversions (registration, enrollments).
DV360 support
Jun, 2016 - Aug, 20215 yr 2 months
- I was a lead with Accenture solution deployed on a client location to support one of their product (DV360). I was responsible for handling all the queries from advertisers and Agencies related to DV360 & DCM via Email and Chat.
Education
University Of Hyderabad
Diploma Project Management
Certifications
- Credential ID : 72385318
Display & video 360
Google (Apr, 2023)