N S Rawat is supporting businesses to accelerate growth.

• Developed campaigns and specific marketing strategies for clients.
• Work with key Line of Business and Franchise stakeholders to plan and implement performance marketing strategies to drive business growth
• Own all paid marketing channels from end-to-end (SEO, PPC, Retargeting, Display, Native, Paid Sponsorships, etc.)
• Results-oriented, with strong quantitative and qualitative analytical skills

Work with various Projects like Tech, E-Commerce & Saas companies like - Hype Agency, Ninja Promo, RankdSEO, Growth Spree etc. You can check all the project mention Major Projects section doc below.

• Drove B2B lead generation through targeted Google Adwords campaigns.

• Maximized ROI by optimizing Google Merchant Centre listings.

• Managed SaaS marketing campaigns to increase user acquisition and retention.

• Analyzed data in Google Analytics to identify key performance insights.

• Leveraged Google Analytics data to refine marketing strategies and achieve business goals.

A luxury car services company, CarEager provides periodic car service, car repairs, accidental repairs, insurance repair, detailing, ceramic coatings, and PPF, among others. It includes ceramic coating, seat covers, paint job, interior and exterior spa."

Key Qualifications & Responsibilities

• Identified and executed improvements for processes, content, and lead generation.
• Collaborated with Content Team to promote blog posts and guest posts.
• Provided market research, forecasts, campaign results, and consumer trends.

Key Achievements

• Implemented new competitive analysis and consumer trend reports to increase quarterly sales by 15%.
• Suggested new SEO tools which increased copywriters' output by 25%.

• Monitored return on investment of online and social media marketing efforts.
• Achieved 6x ROI within 6 months in E-commerce by strategically managing INR160,000 monthly digital marketing budget across AdWords, Instagram, & Facebook, resulting in INR800,000 monthly revenue.
• Developed robust conditional Email & Whatsapp campaigns based on customer interactions with the platform that improved retention.
• Working knowledge in technologies such as Google Products like Campaign Manager 360 & DV360. (DSP & SSP Platforms)
• Enhanced online sales by 25%, drove a 50% increase in website traffic, & attracted 100 new customers by optimizing Google local business listing with Google My Business, Local SEO techniques, & Google Analytics integration.
• Enhanced engagement, reach, & conversion rate by 20%, 30%, & 25%, respectively, through Meta pixel integration linking Shop features to seven major social media platforms.

Plants Kharido is a Plants Nursery E-commerce aggregator startup platform that is working towards empowering the unorganized nursery(plants) sector by providing them with a platform that will bridge the gap between the nurseries and plant buyers. And recently started delivering orders using a mix of technology and telephonic orders and our app will be live soon

Budgeting & Campaign Management

Working as a manager of the digital marketing team to develop the online presence of the Plants Nursery E-commerce aggregator platform

• Strategized, developed, and managed paid digital marketing across AdWords, Instagram, and Facebook with a monthly budget of INR160,000,
• Resulting in about INR 800,000 in monthly revenue.
• Developed robust conditional Email & Whatsapp campaigns based on customer interactions with the platform that improved retention.
• Working knowledge in technologies such as Google Products like Campaign Manager 360 & DV360. (DSP & SSP Platforms)
• Created & Manage all the accounts of Google marketing platforms like Google Merchant Center, Google Analytics, G Ads, Google tag manager,
• Google Analytic G4, Google Data Studio, Search Console, etc.
• Administered 10+ campaigns successfully with a total of 50k.+ impressions in 3 months.

Search Engine Optimization

• Gain an in-depth understanding of the page ranking algorithms for various search engines.
• Writing content including blogs etc. on a daily basis for SEO; completed a total of 15+ blogs
• Upgraded the Page-rank of the website successfully to bring it to the Top 5 results
• Create the best Google local business listing to increase the visibility of the page.
• Created 180+ Backlinks within 3 days

Social Media Marketing

• Created a Meta pixel to connect the Shop features to meta platforms.
• Handling all organic and paid social media campaigns.
• Implemented 5 marketing campaigns on Facebook with an average INR 12 cost of customer acquisition
• Executing the firm's 1st campaign on LinkedIn targeting young professionals.

• Written content to develop courses for the company.
• Written content including blogs etc. on a daily basis for SEO; blogs.

ByteEdge is an Edtech startup innovative new-age learning solution provider, focused on solving today's most pressing learning challenges. ByteEdge uses the latest bleeding edge technology to innovative approaches to traditional problems. At ByteEdge we are in-inventing human potential with the power of AI.

Working as a part of content development member digital marketing team to develop the courses and online presence of the brand

• Writing content to develop courses for the company.
• Writing content including blogs etc. on a daily basis for SEO; blogs

• Created solution-based execution plans to achieve business goals based on Google Analytics and internal reporting data.
• Directed traffic growth strategies, SEO, content distribution, email marketing, and trackbacks.
• Oversaw marketing expenditures and coordinated department workflow to meet deadlines under budget.
• Gathered campaign results and developed reporting dashboard to illustrate campaign effectiveness.

Remen Electronics is one of the top 20 consumer electronics that produce around >50k led bulb Lights etc. monthly

Budgeting & Campaign Management

• Worked as a part of the 3-member digital marketing team to develop the online presence of the electronics brand
• Handling a total budget of INR 50k to run digital marketing campaigns
• Administered 15+ campaigns successfully with a total of 50k.+ impressions in 6 months.

Search Engine Optimization

• Gained an in-depth understanding of the page ranking algorithms for various search engines
• Writing content including blogs etc. daily for SEO; completed a total of 5+ blogs
• Upgraded the Page-rank of the website successfully to bring it to the Top 5 results

Social Media Marketing

• Implemented 10 marketing campaigns on Facebook with an average INR 10 cost of customer acquisition
• Executing the firm's 1st campaign on LinkedIn targeting young professionals; driving INR 50k+ sales

• Prepared weekly updates and reports to track growth and success rates of marketing campaigns.
• Analyzed SEO outreach goals and presented findings to the marketing director.
• Created customized marketing materials to increase product awareness.

Lalit Dalmia Lehenga designs and sells modern designs for Bridal

• Lalit Dalmia Lehenga designs and sells modern designs for Bridal
• Conducted extensive keyword research to find relevant keywords

• Executed strategies to optimize diverse paid marketing channels such as SEO, PPC, Retargeting, Display, Native, & Paid Sponsorships on Google Ads & Facebook Ads Manager resulting in increased ROI & boosted website traffic
• Wrote engaging and successful marketing, advertising, and website copy.
• Completed in-depth reviews of market conditions and customer preferences.
• Conducted research to analyze customers' behavior, preferences and purchasing habits.
• Identified appropriate marketing channels and target customers for campaigns.
• Worked within budget parameters to develop and implement marketing strategies by analyzing key data and consumer demographics, increasing revenue 25%.