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Noyal Binoy Mathew

Dynamic and target-driven Sales and Business Development Professional with over 5 years of experience in driving B2B sales for PaaS and SaaS platforms across diverse industries.
  • Role

    Sr. Key Account Executive

  • Years of Experience

    9.25 years

Skillsets

  • Hubspot
  • Zoho
  • Consultative selling
  • Email sequencing
  • LinkedIn Sales Navigator
  • MEDDIC
  • Outbound prospecting
  • Value-based selling

Professional Summary

9.25Years
  • Nov, 2023 - Present2 yr 5 months

    Sr. Key Account Executive

    HerKey
  • Jan, 2021 - Nov, 20232 yr 10 months

    Business Development Representative

    AssentGlobal
  • Jan, 2016 - Jan, 20204 yr

    Freelance

Work History

9.25Years

Sr. Key Account Executive

HerKey
Nov, 2023 - Present2 yr 5 months
    Owned the full sales cycle from outbound prospecting to deal closure, driving consistent net-new logo acquisition across mid-market and enterprise accounts. Built outbound pipeline using LinkedIn Sales Navigator, targeted email sequences, and cold calling, maintaining a structured 30-40 touch-per-day cadence. Engaged senior decision-makers including CXOs and functional heads, navigating complex multi-stakeholder buying processes to accelerate deal velocity. Led consultative discovery conversations to uncover business pain points and map solutions to measurable ROI, resulting in shortened sales cycles. Delivered tailored solution demos and value narratives aligned to specific customer use cases across HR, talent acquisition, and workforce diversity functions. Managed commercial negotiations, pricing discussions, and contract closures end-to-end with minimal oversight. Collaborated with SDRs, marketing, and delivery teams to strengthen top-of-funnel activity and improve pipeline quality. Operated in a high-growth, metrics-driven SaaS environment, consistently balancing pipeline creation, deal progression, and forecast accuracy.

Business Development Representative

AssentGlobal
Jan, 2021 - Nov, 20232 yr 10 months
    Consistently achieved 100% of quarterly quota across all quarters of tenure, a key contributor during the company's critical early growth phase. Contributed to defining the ICP for the US market, helping focus prospecting efforts and improve pipeline quality. One of the early sales hires, contributing to the team's foundational pipeline infrastructure during a critical growth phase. Generated qualified pipeline through high-volume outbound (70+ daily touches via cold calls, LinkedIn, and email campaigns) targeting growth-stage tech companies in the US market. Achieved a 42% MQL-to-SQL conversion rate, one of the highest on the team through precise qualification and targeted account mapping. Built 200+ new qualified contacts within a 12-month period by identifying and engaging key stakeholders across target accounts. Self-sourced all prospect data and built targeted account lists without a pre-existing database, using LinkedIn, intent signals, and manual research demonstrating full ownership of top-of-funnel in a resource-constrained environment. Created and delivered business cases that contributed to a 15% reduction in average sales cycle for targeted accounts. Played a key role in establishing the company's presence in the US SaaS market, helping validate product-market fit through early customer conversations.

Freelance

Jan, 2016 - Jan, 20204 yr

Education

  • BE, Computer Science

    South East Asian College of Engineering (2018)