PARITA MEHTA

Planned, directed, and executed high-impact marketing campaigns, driving revenue growth by 25% YOY. Coordinated with cross-functional teams including content, design, and sales to develop cohesive strategies aligning with company goals. Analyzed market trends and customer insights to identify and seize growth opportunities, expanding the client base significantly. Designed a resource optimization framework, improving operational efficiency and reducing overhead costs. Provided regular updates to senior leadership on performance metrics and project progress.

Directed B2C sales operations with a focus on target achievement, leading a team of over 50 inside sales professionals. Developed and executed training modules for new hires, accelerating onboarding and improving their performance metrics by 30%. Implemented customer feedback into strategic planning, resulting in enhanced customer satisfaction and improved team output. Collaborated with marketing teams to design sales collateral and execute lead-nurturing strategies, driving revenue. Authored and enforced policies ensuring compliance and transparency across all sales activities.

Promoted premium membership programs through structured and persuasive sales presentations to a diverse clientele. Effectively utilized CRM tools to track leads and manage follow-ups, increasing conversion rates by 20%. Maintained strong relationships with clients, ensuring high levels of satisfaction and long-term engagement. Successfully met and exceeded monthly sales quotas through a customer-centric approach and proactive selling strategies.

Facilitated end-to-end recruitment, from sourcing candidates to finalizing offers across multiple industries. Built and maintained a strong candidate pipeline through innovative sourcing strategies, reducing the average hiring timeline by 15%. Consulted with hiring managers to understand team needs and matched suitable candidates to fulfill staffing requirements efficiently. Coordinated interviews, extended offers, and negotiated terms to ensure smooth candidate onboarding.