Account Executive
Wingify SoftwareJun, 2024 - Present1 yr 9 months
Owned the full sales cycle from outbound prospecting to contract close across EMEA, consistently achieving 120%+ of quota through a consultative, data-driven sales approach. Managed and expanded a $600k pipeline, converting high-intent inbound and outbound opportunities into long-term revenue growth. Conducted in-depth discovery and ROI analysis with marketing, product, and growth leaders to identify optimization opportunities and position tailored CRO solutions. Designed and optimized outbound/inbound playbooks boosting qualified lead flow by 45% and creating a repeatable MQLSQL motion. Partnered with Marketing and SDR teams to increase SQL conversion rates by 30%. Designed and executed targeted outreach campaigns across SaaS and eCommerce verticals, resulting in a 2x lift in qualified meetings. Ran detailed product demos and value sessions, guiding potential customers to show how testing and personalization could help them hit their conversion goals. Collaborated closely with Customer Success to ensure seamless onboarding, expansion opportunities, and 30%+ growth in customer LTV. Used market and competitor insights to focus on high-potential segments, improving early-stage pipeline efficiency by 30%. Developed repeatable outbound and demo frameworks that became internal best practices for SDR-to-AE collaboration and pipeline acceleration. Led POCs to evaluate and implement key tools across the sales stack.