Rishikesh Ashok Kulkarni

My name is Rishikesh. My name is Rishikesh, And, uh, I'm working as a UX designer since last, uh, 12 years. 12 plus years of experience in design. Visually, uh, which will experience design, I can say. Uh, currently, I'm working with PPro, and, uh, which is an oil and gas industry. Before that, I was consulting And, uh, for UX, uh, I'm doing UX in class for 4 years. Uh, before that, I was more into visual design. And I have done bachelor of finance, and I have done that, uh

It's all about the colors, psychology, uh, as per the topic, as per the Industry as per the brands, of course, the colors would be great, and Or color balance, foreground, background, everything, uh, will be perfect so user can identify identify properly. For, uh, uh, visual accordance test, we can see. For that thing also, colors

Uh, yes. The core content, what We want to show in first, uh, above this, probably, we can see. And the content or, visually how much visual information we can give, uh, graphical or the of course, it just depending on the topics.

Example where you where you are. Can you choose Yes. The more the most common thing, uh, about our government websites, Uh, compared to previous, now what is actually, they are developing, uh, in a good sense. But still, I think we can come up with some good solutions where, uh, well, User will get proper information in first search. For For example, currently, I was working on the website. That is also little confusing. And, uh, for verification, all time they are using, uh, onetime passwords. This is about banking. It is a good practice for, uh, one time passwords. Maybe something We can come up with something better. So, uh, other users also can access easily instead of, Uh, because nowadays, more people connect with agents Just because of these things because it is very confusing for common

The the methodology methodology is the whole design practice. Of course, it depends on the, um, the request. The, uh, go with the most, uh, standard design methodology where people will get to know more about requirements, the oral the requirements, the research about, uh, discussions. If if there are possibilities, of course, there will be interview interviews process. So that would be more of a good quality content we can get for good solutions. After this research phase, we can come up with some prototyping, interactive prototyping where user will get to know how to interact with particular design or particular forms or whatever the design is, whatever the product is. After that, uh, we can test within our closed user group or it depends. Uh, and, uh, uh, basis on these things, testing, um, we can come up with some good visual designs. Uh, after these visual designs, we can, uh, do again, uh, testing for visual evidence test or colors for how people are interacting with buttons, links. So

Can you describe the process? Test. I enter, uh, for describe the a b testing, Uh, AB testing. Uh, we can come up with 2 things. Uh, the basic wireframes using perhaps sketches also, and we can come up with, uh, a little a good I, uh, prototypes where, uh, user will get to know a proper buttons, colors, more clarity about the product, and we can test with, the person. We can record those. The how easy is or how difficult it is based on the expressions also and the clicks also, and how many clicks they are targeting their, their end results. I mean, it depends on the, uh, in minimum clicks, they are they should be on their target. So that is the main thing. I think I think we'll be testing. So that will be more important to get, uh, good product quality.

The influence of interactive products. How can I interactive prototype is, uh, nowadays, it is trained also, and it is the most good practice? So user and the designer and, uh, whatever the team members are involved in this project, everyone will be, uh, good to know, and everyone will be, uh, everyone will get more information on how clicks are there, how, uh, interactions will be there, and, for how much of content will be there. So, hopefully, almost, uh, 70 to 90% idea,

Conducting usability test for site. For 2 scenarios. Uh, if the product is already live, uh, we are conducting interviews the test for new product. So both the processes will be different for usability test. And, uh, if we, uh, if we, for example, if, uh, there is an If there are, uh, already of The product is live. And, uh, if, uh, we want to, uh, test Uh, if we enter the dual usability test, uh, within these scenarios, We can record this test. We can, uh, give them, uh, quick targets for users so we can we'll get to know if the person is clicking in that sufficient time period. I mean, easy to understand or easy to, uh, finish within their Time limits. So this this is only these things, uh, we'll get to know, uh, if our, uh

Emotional design. I can that those are more connect with the the users. We can connect with more, um, uh, their for their live experience, for their Good catching words, good catching languages, good catching icons, spellers. Everything will be more touched. And, uh, or if if that is from mobile, We can easily, uh, uh, we can easily translate the languages. Uh, we can come up with some good, uh, good solutions for deaf person because, uh, acts as per the accessibility, That will be more helpful for everyone in any situation. Uh, whatever the accessibility is there,

Uh, Tinder. First of all, ask for the current experiences because the most common and famous, uh, ecard website is Amazon, and people are, uh, very happy compared to previous Amazon and current Amazon because they are designing, uh, in a very good sense for Any any kind of service or any kind of, uh, instant features, any kind of instant get information. So particularly if we are talking about website checkout process to reduce the cart. So for these things, more of people on the same product. We can directly, uh, click to add card and go to the next process for billing. So that is, I think, most important thing. As early as possible, people can, uh, add on a card, and They can or actually, uh, we are keeping 2 buttons, uh, since long time. I took out and the buy now. The buy now is the most good thing to take directly on a, checkout process. Even in checkout process, there are, uh, we are giving few options to add some more things on a, uh, on a lower part. So people also will get to know. We can buy, in we can buy in, uh, some combinations or some offers. If we buy this, uh, lens with, uh, this lens, we will get, uh, particular, a discount also. And, uh, this is why we want to buy both, uh, because as we can give a particular reason. So there will be a good chances to collect more,

This is for. Yes. Uh, so in this PowerPoint presentations for creating or visually appealing. We can use, uh, interactive icons. We can, uh, now the there are PowerPoint presentations, uh, features as they are really nice with some good animations. So if we, uh, we can come up with good interactions with for contained and for visual also, That will be more helpful to the mind, uh, in in any slide. I mean, we can We can connect easily, uh, with that particular side we're working because as a human tendency, we can Keep, uh, in mind all particular animations or particular movement, uh

Creating brand consistent to graphics for a web campaign. Frankly speaking, uh, when I have started my career, uh, from starting. I am mostly working, uh, in interact interactive things, digital things. Uh, I never been in, brand design and everything. But, uh, I can, uh, I can try my best for this. How do you approach creating brand consistent graphics for a web campaign? We can use, of particular graphics, uh, on on web campaign with movable things. So that will be more connect for graphics and the animations for that web campaign. So if, uh, there will be in print, there will be few graphics. And, uh, the same graphics we are animating in, uh, web. So that would be more useful to understand.