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Saurabh Chachiya

Experienced SEO Specialist with over four years of expertise in developing and executing data-driven SEO strategies. Proficient in on-page optimization, technical SEO, and link-building, with proven success in increasing organic traffic and improving search engine rankings. Adept at utilizing tools like Google Analytics, SEMrush, and Ahrefs to monitor performance and inform strategy. Passionate about staying ahead of search engine trends and driving measurable results for diverse clients and industries.
  • Role

    Senior SEO Strategist

  • Years of Experience

    5.2 years

Skillsets

  • Looker Studio
  • Google Business Profile
  • Google keyword planner
  • Google Search Console
  • Google Tag Manager
  • Guest posting
  • Indexation optimization
  • internal linking
  • International SEO
  • Local falcon
  • Local SEO
  • Google ai overviews
  • off-page SEO
  • Organic growth
  • Schema Markup
  • Search intent optimization
  • Semantic seo
  • Surfer seo
  • Technical seo audits
  • website migration
  • WooCommerce
  • Answer engine optimization
  • Google Analytics - 4 Years
  • Link Building - 4.5 Years
  • Ahrefs - 4 Years
  • SEMrush - 4 Years
  • Keyword Research
  • On-page SEO
  • Screaming Frog
  • Shopify
  • Wordpress
  • Ai seo
  • Technical SEO
  • Brightlocal
  • Citation building
  • Competitor Analysis
  • Content seo
  • Core Web Vitals
  • Crawl analysis
  • E-Commerce SEO
  • Entity seo
  • Generative engine optimization

Professional Summary

5.2Years
  • Jun, 2025 - Present1 yr 1 month

    Senior SEO Strategist

    DVJ Infotech
  • Aug, 2023 - May, 20251 yr 9 months

    SEO Strategist

    Lotus Interworks
  • Jul, 2022 - Jul, 20231 yr

    SEO Specialist

    Online IT Solutions
  • Jan, 2021 - Jun, 20221 yr 5 months

    SEO Executive

    eBuddha

Applications & Tools Known

  • icon-tool

    Google Analytics

  • icon-tool

    Google Search Console

  • icon-tool

    Ahrefs

  • icon-tool

    Screaming Frog

  • icon-tool

    Canva

  • icon-tool

    Adobe Photoshop

  • icon-tool

    WordPress

  • icon-tool

    Shopify

Work History

5.2Years

Senior SEO Strategist

DVJ Infotech
Jun, 2025 - Present1 yr 1 month
    Lead SEO growth initiatives for Luxury Jewelry, Hospitality, Real Estate, Investment, and E-commerce brands across UAE and India markets. Conduct comprehensive Technical SEO audits including crawl analysis, indexation reviews, site architecture evaluation, and performance optimization. Implement Schema Markup, Internal Linking Strategies, Core Web Vitals improvements, Sitemap Optimization, Robots.txt management, Canonicalization fixes, and Redirect Mapping. Develop and execute Local SEO strategies including Google Business Profile optimization, local landing pages, citation building, and local ranking improvements. Implement AI SEO strategies including Google AI Overviews, AEO, GEO, Entity SEO, Semantic SEO, and Search Intent Optimization. Develop Content SEO strategies including keyword research, topic clusters, topical authority frameworks, content optimization, and search intent mapping. Conduct backlink acquisition, outreach campaigns, guest posting, and authority-building initiatives. Support website migration projects while preserving search visibility, rankings, and indexation performance. Collaborate with content writers, designers, developers, and stakeholders to execute SEO roadmaps and growth strategies. Brands Managed: DiamondXE, House of Kabila, Ashish Vijay, AV Real Properties, AV Globale, Meraki by Tiara Gems.

SEO Strategist

Lotus Interworks
Aug, 2023 - May, 20251 yr 9 months
    Managed SEO campaigns for 40+ USA-based businesses across Construction, Hospitality, Beauty, Restaurants, and Local Service industries. Developed and executed Technical SEO, Local SEO, Content SEO, and Organic Growth strategies. Conducted SEO audits, competitor research, keyword strategy development, content planning, and performance reporting. Improved keyword rankings, search visibility, local presence, and lead-generation performance across multiple client accounts. Leveraged GA4, Google Search Console, Ahrefs, SEMrush, Screaming Frog, BrightLocal, and Local Falcon to identify growth opportunities and improve search visibility. Key Clients: BTB Construction, KS Beauty Supply & Braiding, Opoke Restaurant, Sugar Plum Food + Soul.

SEO Specialist

Online IT Solutions
Jul, 2022 - Jul, 20231 yr
    Managed SEO campaigns, Local SEO initiatives, and website optimization projects. Created SEO-focused content, landing pages, metadata, and content strategies. Managed WordPress websites and supported digital marketing activities.

SEO Executive

eBuddha
Jan, 2021 - Jun, 20221 yr 5 months
    Executed On-Page SEO, Off-Page SEO, Technical SEO, and Local SEO activities. Conducted keyword research, competitor analysis, citation building, and link-building campaigns. Improved rankings, search visibility, and organic traffic through SEO optimization initiatives.

Achievements

  • Improved organic traffic for multiple clients through strategic SEO interventions
  • Conducted a technical audit for a mid-sized e-commerce site, resolving crawlability issues and improving site speed
  • Optimized local SEO efforts, driving increased leads for small businesses

Education

  • Bachelor of Science (Biotechnology)

    Barkatullah University (2022)

Certifications

  • Digital marketing certification