profile-pic

Spruha Pandya

Persistent Systems benefits from a Senior Manager with expertise in Strategic Initiatives, leveraging their proficiency in problem solving, strategic planning, and market insights. With a proven track record in content strategy and marketing, the focus is on driving impactful projects and fostering innovation within the organization.

With over seven years of experience in content creation and marketing, I am dedicated to simplifying complex concepts and translating them into actionable strategies. My commitment to collaboration and innovation aligns with Persistent Systems' goals of delivering meaningful outcomes across strategic initiatives.

  • Role

    Content Marketing Manager

  • Years of Experience

    6.92 years

Skillsets

  • Market Research
  • Wordpress
  • Google Analytics
  • Canva
  • Content Strategy
  • Facebook ad manager
  • Google ads manager
  • Product Marketing
  • Social media strategy

Professional Summary

6.92Years
  • May, 2025 - Present1 yr

    Senior Manager - Strategic Initiatives

    Persistent Systems
  • Apr, 2023 - Apr, 20241 yr

    Senior executive - Content Lead

    Avo Automation
  • Jul, 2022 - Nov, 2022 4 months

    Content Manager

    Zuper
  • Dec, 2020 - Mar, 2021 3 months

    Content Strategiest

    DEVTRON LABS
  • Apr, 2021 - Oct, 2021 6 months

    Marketing Content Specialist

    Ideas2IT Technologies
  • Nov, 2021 - Feb, 2022 3 months

    Senior consultant for content

    Gauge Advertising
  • Dec, 2019 - Nov, 2020 11 months

    Content Marketeer

    KISSFLOW
  • Oct, 2018 - Nov, 20191 yr 1 month

    Content writer

    PRAMATI TECHNOLOGIES
  • Mar, 2018 - Oct, 2018 7 months

    Content writer

    HELIOS SOLUTIONS
  • Social media marketeer and content writer

    JAY PARIKH FILMS
  • Dec, 2016 - Jan, 2017 1 month

    Content Writer

    BLACKSTONE MOREGATE
  • Feb, 2017 - Feb, 20181 yr

    Content writer

    SUPPLE

Work History

6.92Years

Senior Manager - Strategic Initiatives

Persistent Systems
May, 2025 - Present1 yr

Senior executive - Content Lead

Avo Automation
Apr, 2023 - Apr, 20241 yr

Content Manager

Zuper
Jul, 2022 - Nov, 2022 4 months
    Wrote blogs, eBooks, website content for the company product. Built product marketing content strategy and implemented it. Handled and curated content for all product GTMs. Wrote video scripts for product features.

Senior consultant for content

Gauge Advertising
Nov, 2021 - Feb, 2022 3 months
    Content Strategist and Creator for multiple clients.

Marketing Content Specialist

Ideas2IT Technologies
Apr, 2021 - Oct, 2021 6 months
    Published blogs, eBooks, website content for the company products. Handled and curated content and posting for social media.

Content Strategiest

DEVTRON LABS
Dec, 2020 - Mar, 2021 3 months
    Handled the wholistic product content strategy and generating user engagement [3-month contract].

Content Marketeer

KISSFLOW
Dec, 2019 - Nov, 2020 11 months
    Published blogs, whitepapers, eBooks, brochure content, and website content for the company product. Wrote content for social media posts and PPC campaigns.

Content writer

PRAMATI TECHNOLOGIES
Oct, 2018 - Nov, 20191 yr 1 month
    Published blogs, case studies, whitepapers, eBooks, and website content for company products.

Content writer

HELIOS SOLUTIONS
Mar, 2018 - Oct, 2018 7 months
    Content writing.

Content writer

SUPPLE
Feb, 2017 - Feb, 20181 yr
    Content writing.

Content Writer

BLACKSTONE MOREGATE
Dec, 2016 - Jan, 2017 1 month
    Content writing.

Social media marketeer and content writer

JAY PARIKH FILMS
    Social media marketing and content writing.

Education

  • Bachelor of Engineering

    Gujarat Technological University (2016)
  • Post Graduate Certification in Digital Marketing and Communication

    MICA (2020)

Certifications

  • MICA | 2019-2020