Subrat Patnaik

Hello. My name is Subhitma Patnaik, and I am from Odisha. I have approximately 5 years of experience in search engine optimization. I have already worked with multiple clients, including international and national clients. Currently, I have around 3 to 4 projects, both international and in India, and I am achieving good results. Additionally, I will be creating multiple blogs, and we are seeing between 5,000 to 10,000 organic traffic through Google, and I can show you the results in real-time. I work with multiple different brands and industries, including T brand, as well as NGO and finance niches. I have experience working with multiple niches and have in-depth knowledge of SEO. I am confident that I can rank any keywords within a certain time period. That's

Okay, first of all, the current update is on AI from Google. So after that, I changed my content strategy totally differently and tried to understand the user intent first of all. Suppose our target keyword is Samsung Galaxy S23, according to this, I will optimize the user intent. If someone searches for this keyword, then why they are searching? Same as that, I will properly make a plan and optimize one by one product so that they get good results.

I do respond to algorithm changes first. We are. As for my ex-friend, if Google rolls out any update, then we don't need to panic about the update. We need to wait until the end of the update. When that update is over, then we need to check if our website is affected or not. If it is affected, then we need to check the exact update and what we need to do in our website. After that, I can decide what to do.

In the on-page section, we need main privacy policy, turbine condition, and return policy. Those are all types of processes we need to add. 1st of all, applied products on the E-commerce side should be prioritized for SEO. See, first of all, I'll check on Google Search Console, which keywords Google will rank our website's keywords. Then I will figure out those keyword lists. According to this, I will manually analyze each keyword, and if our website is totally new, then I will work on the easiest keyword. I mean, first of all, I will analyze their DA, PA, and Ahrefs metrics. And according to this, I will make a plan and work on it. And definitely, I have confidence I can easily beat our competitors if we have well-structured and already speed-optimized it.

How do you ensure that the e-commerce site is having high expertise authority? Expertise authority and trustworthiness, Google's eight guidelines. First of all, we need to index the publisher. I mean, who updates the product page. I need to index those profiles. First of all, if I am listing a product, then we need to inform Google. I am listing this product as a product. And below my profile, we need to add those profile details. First thing. Second, a Google My Business listing is mandatory for our website. And third is a privacy policy and terms of concern. Those types of pages are mandatory for our website. So that we can easily cover the eight guidelines. This is the first part. The second part is that we try to produce real informative content. Which is exactly, if we are mentioning Samsung S23 Galaxy 128GB storage, then the product is similar to our product, not a different product. If the concept is totally followed, then this is totally a concept guideline. So we can easily rank it.

Can see if we have a blog. For example, we have an econ site and we're continuously publishing high-quality content. So, we need to do both internal and external linking. When we do internal and external linking, if someone visits the pages and they will see the hyphen link, and if someone clicks, one link juice is passed to another page, then that's, as from my experience, the biggest ranking factor as of now. So, according to this, we need to optimize it with a similar product. Suppose we write a blog content regarding the best smartphone under 50 ks. Okay. So, if we write the content and already we have below 50 ks mobile phones on our website, then we need to put the same exact product which we have already listed on our website and do internal linking. So, it comes that we will again follow our internal linking structure, which will definitely help us for ranking. That's the internal linking structure culture and its impact on SEO performance.

This is a high-level process of performing a technical SEO audit on Shopify or OPMO site. See, when I start working on any website, the first thing I do is deeply analyze their sitemap to see if it's being crawled by Google bots. The second thing I check is whether the Robots.txt file, and other robot optimization, is set up properly. The third thing is speed optimization - whether speed is properly optimized or not. There are three main things to consider before starting work on technical SEO stuff. After that, we work on the rest of the issues - 404 errors, canonical tag errors, and broken links errors - one by one. Once we fix them, we will definitely see positive results on our Google Search Console tool as well as rankings.

What are the key considerations for optimizing website content and meta visualization for target keywords? See, currently I'm working. If our keyword is, for example, tote bag, our target keyword is tote bag. First, I sort the same keyword on Google and see what competitors are working on, which type of keywords they're using. I'm not trying to add any keywords to the discussion, but rather satisfy the user intent. If someone is searching for "tote bag," I try to understand what's behind their intent. According to this, I optimize my meta description, mentioning the type of meta link meta description that people search for on Google and click on our website. Those types of content, I will optimize it on our meta content.

Concern. We will launch the ecommerce site that has significant loading time issues. How do we diagnose the site's optimization to see if loading time is an issue? It totally depends on the website's loading, but first of all, I need to check the website's images in MB. How many images are they using and what are their sizes. And after that, I'll check how many words they are using on their website. If any fonts they are using are heavy fonts for our main page, home page, or learning page, then that will definitely impact our ranking. E-commerce sites with similar loading time issues can be used as a reference. How would promotions accumulate? Yes, it's performance with Resideo. If we want to check all the errors, then we need to simply go to PageSpeed Insights. Then, one by one, we need to check. When we search our domain on PageSpeed Insights, it will guide us on what's the issue. Then we need to simply drag and drop the errors and fix them one by one.

Google Shopping Ads and their integration with SEO for an ecommerce business involve using Google Shopping. To show products on the Google Shopping panel, we need to optimize our products. If our website exists on WordPress, we need to get an ecommerce login to directly paste our products through a product feed in the Google Merchant Center. This allows all our products to be listed on the Google Shopping panel. Once products are listed, some automatically show on the Google Shopping panel, while others do not. To understand why certain products are not showing, we need to follow the guidelines and optimize the product step by step. After optimizing our products according to the guidelines, they will show on the Google Shopping panel.

What tactics do you imply to stay update with the latest SEO environment and trends? And how do you apply them in a new model setting? Simply I do not follow any third party websites guidelines. I simply follow the Google guidelines and Google automatically updates all the updates in their support page and everyone knows the support page and according to this I will optimize my site and try to unless I try to put the authentic information so that if any of it will come then that will not impact our impact my website That's it.