Zoheb Kamran

Successfully increased domain authority score from 36 to 50 through backlink optimization, resulting in a significant boost in organic traffic. Increased platform adoption by 30% with GTM approaches & targeted customer service enhancements. Crafted and executed comprehensive brand framework, ensuring alignment with strategic objectives and enhancing brand visibility, recognition, and engagement across all touchpoints. Achieved average NPS of 8+ by organizing 17 online events deriving platform adoption & user engagement. Enhanced LinkedIn and IG engagement by 25% by re-optimizing the digital and content marketing strategy. Initiated employee engagement projects, resulting in a +5000 increase in LinkedIn and Instagram followers and reaching 1 million accounts. Increased CTR by 70%; automated marketing communication; charted complex & behavioral user journey. Implemented micro-influencer campaigns to enhance brand visibility and engagement, resulting in increased customer acquisition and retention. Reduced Customer Acquisition Cost (CAC) through targeted email and WhatsApp campaigns, improving customer acquisition rates and ROI.

Developed and executed social media plans and calendar to meet client requirements and enhance brand visibility. Increased organic likes and video views by 2X through strategic hashtag usage and optimal posting times. Coordinated with marketing and design teams to ensure effective content creation and distribution by doing trend analysis. Analyzed social media performance metrics to optimize campaigns and improve engagement via google analytics.

Used strategic social media marketing, including Instagram lead generation, to boost monthly client numbers and search ranking. Worked with HDFC and Sony, refining work ethics and professional demeanor by observing seasoned professionals.