Having worked with a variety of clients ranging from global brands, agencies to bootstrapping startups - our professional SEO Experts have delegated promising results to maximize their ROIs.
We are rated 4.5 out of 5 on average across 90 reviews
We are rated 4.5 out of 5 on average across 526 reviews
Blog Writing, SEO-centric Link Building, Content Outreach Activities.
Directory Listing, Social Bookmarking, Guest Posting and Outreach.
GA Setup, Monitor Complex tracking codes, Employ tag managers.
Google My Business Creation, Campaign Optimizatio, Conversion Tracking, Geo-Tagging.
On-Page SEO, Off-Page SEO, SEO audits.
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The age of the phone book is at an end. And there are no two ways about it. According to a Harris Interactive poll, 60% of people from the U.S. use the internet to find contact information.
The internet is a big part of people’s lives nowadays, with almost 236.5 million users accessing search services from search engines. What’s staggering is that a vast majority of these searches, about 89% of the total searches on the internet, are made for informing purchase decisions. In comparison, 71% of business purchase decisions result from it.
Just like marketing teams in the U.S. spending over $80 billion dollars on SEO services this year, you should also contemplate investing in it for successful digital marketing strategies. But how does one succeed at it? For any business, two conventional routes exist – either they outsource the SEO project to an external agency, or hire a dedicated SEO consultant offshore and keep the control.
A recent trend that has gained traction is that of businesses outsourcing their SEO capabilities to agencies, with as many as 67% of organizations having been reported to do so. However, this practice is usually ill-informed, and they don’t take into account their market, particular situation, and target audiences.
Here, we will take a look at the reasons why.
A lot of businesses straightaway jump on the white-label SEO partners bandwagon. However, in this process, they tend to lose big on resources and results achieved. Let’s see how.
Any time you outsource any job to an external agency, communication takes a hit because the business process doesn’t take place under your roof. So much so that a study by the Outsourcing Center revealed that 16% of outsourced projects fail is because of poor communication.
Outsourcing comes with a general sense of foreboding because of the reasons mentioned above. Add to that, a lack of transparency and what awaits businesses is nothing but lost revenue. This is such a big quandary for organizations that 10% of them attributed their unwillingness to outsource to lack of transparency.
Much like SEO is only one part of your broader focus areas, you’re only one client of the several that an agency has, and many a time, their work might not be as comprehensive as you want if you are choosing the shared resource model.
Should you hire a professional SEO Expert offshore as an extension to your in-house team, or should you just outsource and hand over your project? Let’s look at how hiring an expert can help you avoid the pitfalls of outsourcing your SEO needs.
Since the choice of appointing the right personnel rests in your hands, you can be more scrupulous as an organization while assessing the capabilities of an individual SEO expert. This way, you can also ensure that the individual you hire is better aligned with the organization’s objectives and therefore has a far better chance of contributing substantially to increasing the ROI.
Apart from that, it’s the very nature of SEO being an inbound marketing strategy that makes it pertinent to hire an offshore expert. In fact, with 59% of marketers reporting that inbound practices provide the best quality leads for them, an offshore expert that knows your clients and needs in and out is more suited to develop achievable KPIs that sit well with the company’s objectives.
An undeniable benefit of a dedicated SEO team is that you can take more control than project-based outsourcing and manage SEO processes alongside the latest trends. You will be able to manage your team more transparently.
While deciding how SEO should fit into your company, the way to go is ‘made to order.‘
With the control process in your hands, you can define your ideal SEO team structure that builds on the following:
Take a look at the image below to see how an SEO team is structured on the basis of the above for an e-commerce VP.
For example, in 2019, Google’s new BERT algorithm turned a lot of heads as SEO professionals learned that to convert users, the content has to be developed in line with user intent rather than keyword strings.
A dedicated SEO team working in line with a defined digital marketing strategy can work wonders for you. In fact, 66% of content marketers rely on such strategies, with 86% of them led or managed by a dedicated remote team or person. With a defined strategy carried out by a dedicated remote team, your organization can control how well it adapts to new trends of the market.
When you hire SEO specialists from Uplers, we deliver promising results. SEO demands a lot of patience and is a long-term investment. Considering our experience, the results start showing up within the first 4 months of the implementation.
Uplers has its own team of 100+ resources including affordable SEO Experts. We are one of the largest and most well-established agencies in the industry. All our team is in-house and on our payroll. So, no we don’t outsource.
When you hire dedicated SEO professionals from us, we will introduce you to each member of your team by sharing their profiles across an email.
Our internal system connects you to the most appropriate resources after thoroughly assessing your project’s requirements. It is based on a combination of factors such as levels of expertise, skill sets, abilities and years of experience.
You’d be pleased to hear that there are absolutely no costs associated with setting up a team. We don’t charge any upfront fee to set up your team. You’ll only have to pay the monthly amount as per the final agreement.
Uplers take a completely different approach. We believe in taking ownership of the work we do. We take full responsibility for your project as well as the team working on it and making sure the resource you hire gives optimum productivity. And with more than 9 years of experience working with different clients, our Search Engine Optimization Experts have never been disappointing when it comes to delivering results and meeting our clients' expectations.
Over the years, we have learnt that SEO is not a one-sided race to achieve rankings or results. Both the client and the service provider play an equal role. SEO depends on many factors including Domain Authority, keywords, competition for keywords, competitors, meta-data structures and so on. So, committing to any guarantee would be unwise.
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