Meet the Motivated and Knowledge-Driven SEM Teams
Teams put in all their technical understanding, market insight, and paid ads knowledge to deliver promising results in terms of high click-through rate (CTR), increased quality score, and effective cost per click (CPC).
They work dedicatedly and collaboratively for target keyword research, ad copies, negative keyword management, etc, in order to make the performance of the campaigns result-oriented. They give a quick boost to your digital marketing efforts and enable you to connect to the right target audience at the right time. They ensure that you receive the maximum returns on your PPC investments. Right from the competitor analysis, keyword research, campaign structuring, adverts test to conversion tracking and optimization, they perform all with utmost focus, dedication, innovation, and intelligence making your ad campaigns (Google ads, LinkedIn ads, Facebook ads, Bing ads, Instagram ads, and Twitter ads) productive.
Dedicated SEM Teams - Ways They Benefit
Technical Competence
The Teams devise a strategy with the understanding of search engine rankings required to bring websites to the top of both organic and paid search engine rankings. Understanding how websites work is crucial for understanding how search engine rankings work. They optimize these processes by managing and testing different marketing campaigns, using PPC and also performing keyword research.
Scalable Optimization
The SEM Teams have the average industry spend insights and optimize bids for your campaigns accordingly. These Teams are phenomenal at what they do and know exactly what bid to set in alignment with the goals of your business. They use their technical knowledge and industry insights to improve the performance of your SEM campaigns.
Comprehensive Analysis & Conversion Tracking
The SEM Teams are focused on making your PPC campaigns deliver results. They perform a comprehensive analysis and prepare detailed reports monitoring your ad campaigns on a day-to-day basis. They carry out conversion tracking to understand which areas of your campaign are not performing in order to tweak and optimize bids, keywords and ad copies accordingly. Teams spend a lot of time researching trends and keywords to figure out the latest trends as per clients’ industry and algorithms to make sure they are still targeting the right keywords. In addition, they will also study website traffic patterns and use analytical understanding to determine what is effective at driving traffic. They spend hours in making your campaigns a success and bringing you qualified leads.
Holistic approach
The Teams adopt a holistic approach when working on SEM services. Starting from Campaign structure to Campaign optimization and managing Cost per Acquisition so that ROI can be maximized. They also make sure the keyword quality score is maintained by adding keywords in proper match types to maintain the relevancy of ads yielding high CTR.
Dedicated SEM Teams for
Startups, Agencies & Companies
- Startups
- Agencies
- Companies
Startups
Most startups have minimal resources and limited budgets. They’d think twice before investing their money in order to get maximum returns on their investment. Dedicated SEM Teams are the optimal solutions for this challenge. The Teams deliver ROI-focused results whilst keeping in mind the budget constraints of a start-up and also get them business without exhausting or overusing the budgets.
Agencies
Running targeted ads on different search engines and optimizing them from time-to-time is not something that anyone can perform. Executing campaigns perfectly that in turn deliver great results is what requires a whole lot of research and analysis. The Dedicated SEM Teams understand agencies’ requirements for talent with technical know-how and knowledge of marketing tools and technologies.
Companies
Established organizations and big businesses need a reliable partner when it comes to managing lots of their money for running online ads. The Dedicated SEM Teams are devoted and work transparently. They are smart and passionate and take complete ownership of your account. Companies can easily rely on them and trust them with spending their budget properly and getting investment-driven results.
Dedicated SEM Teams - Area of Expertise
Google Ads
Our Dedicated SEM Teams are certified Google Adwords professionals. They strategize, execute, and optimize the PPC campaigns on Google and ensure focused work on it throughout the lifecycle of the campaigns in order to get it to appear above others in the competition and also capture the right target audience at the right time. The Teams work hand-in-hand to make every campaign work and deliver desired results.
LinkedIn Ads
LinkedIn is one of the most effective and efficient social platforms for B2B marketing. Engaging the audience in this platform through ads can bring-in potential prospects to the sales funnel. The ads manager in our Dedicated SEM Teams works to optimize the LinkedIn PPC campaigns in order to target the users on the basis of job profile, skills, company size, industry, age, gender, and experience. They ensure that every penny spent yield returns.
Facebook Ads
Facebook has its market share of online advertising spending of more than 18% that is still rising. There is no question of not covering this social platform with paid marketing.
Our Dedicated Teams have specialized professionals with several certifications in creating ads for social media platforms like Facebook. They know the tricks and the right hooks of engaging the target audience on these platforms. They set-up your PPC ad campaigns on Facebook for the exact target audience and optimize it for maximum cost per lead profitability.
Instagram Ads
This is yet another social platform that can work marvelously for engaging the right audience and finding potential prospects. Our Teams can set-up Instagram ads with targeted audiences for you. They are familiar with Image Ads, Video Ads, and Carousel Ads and know the right methods of making them engaging for a greater audience.
Twitter Ads
The Dedicated SEM Teams are trained and certified in PPC campaign set-up and management on Twitter. They can create both visual and text ads according to your business goals and reach out to the desired target audience.
Bid Management
In PPC, the most important thing is setting the budget for each platform based on their share of market popularity and effectiveness to reach the right audience. There is a lot of math involved in this. Not only that, but you also need someone who has prior experience and knowledge of how each of the platforms function and the tricks of getting the best of them. This often is not a task to be done by an individual randomly. There is a lot of brainstorming needed with the team to conclude anything.
The Dedicated SEM Teams work best in this. They set the right expectations at the right budget with realistic goals. Having them at your back can win half of the game.
Pick the Best Fit Resource as a Service
| Skilled | Experienced | Expert | |
|---|---|---|---|
| Google Ads Search | |||
| Google Ads Display | |||
| Google Ads Shopping | |||
| Google Ads Video | |||
| Facebook Ads | |||
| Bing Ads | |||
| Search | |||
| Display | |||
| Shopping | |||
| DSA | |||
| Dynamic Product Ads | |||
| Video | |||
| App Install | |||
| Store Visit | |||
| Leadgen | |||
| Dynamic Remarketing | |||
| Engagement | |||
| Hotel Ads | |||
| Travel Ads | |||
| Campaign Creation and Uploading | |||
| Creating Campaign Structure based on brief | |||
| Implementation on platform | |||
| Basic Optimisations | |||
| Advanced data driven optimisations | |||
| Experiment campaing and A/B testing | |||
| Thorough Understanding of Campaign Objectives and their usage | |||
| Social Ad Copy Writing | |||
| Platform technical knowledge | |||
| Basic Audience Understanding | |||
| Advanced Audience Understanding | |||
| Remarketing List Creation based on events | |||
| Conversion Tracking Understanding | |||
| Creative Analysis | |||
| Creative Suggestions | |||
| Basic Analysis - Platform Specific | |||
| Advance Analysis - Cross channel & Multi Attribution | |||
| Google Analytics Cutsom Dashboard and reporting | |||
| Campaign Strategising | |||
| Multi-channel media planning | |||
| Attribution modeling understanding | |||
| Data structuring & Interpretation | |||
| Automation & rules | |||
| Optimum utilisation of platform machine learning | |||
| Platform specific Policy & violation understanding | |||
| Support with Proposals & Forecasts |
Reasons to Choose Uplers for Dedicated SEM Teams
Certified Professionals
The Dedicated SEM Teams at Uplers are all certified professionals. They have the prior experience, proven strategy execution record, and the needed knowledge to set-up, run and optimize PPC campaigns in order to generate maximum results.
Advanced Knowledge of Tools & Technologies
Performing SEM without relevant knowledge of tools and technology is impossible. The Dedicated SEM Teams have complete knowledge of all the best software automators, graders, research tools, analytics data readers, optimizers, keyword research tools, competitor analysis tools, etc. They use it to truly optimize the performance of your SEM campaigns.
Strategic Keyword Recommendations
The Dedicated SEM Teams will use professional tools to do an extensive keyword analysis for your business, identifying those keywords that will give you a larger number of inquiries. Very often, those keywords go beyond the obvious and you have options that you'd never even thought of!
Performance Reporting
The Teams regularly document the tracking data to properly monitor the trends in the campaigns. Based on this data, the campaigns are tweaked for better performance.