Tag Archives: Dedicated Team

Taking up Contract Roles can actually be a smart career move. Here’s why!

What was once seen as an interim solution to save costs or a temporary solution to fill the roles of full-time employees on extended leave such as sabbatical, maternity, or others, contractual employment is on the rise. 

The new world order calls for practical measures by organizations to control costs and boost growth. As a result, the labor market is experiencing a gradual shift toward the gig economy, and employers are gearing up to employ specialists for a particular role or project. 

And why not, since it’s a win-win for both? It offers employees the much-need flexibility and better pay while it helps employers save on their fixed costs in the long run. 

According to a recent survey by Linkedin, job postings for contract positions increased by 26% in 2022 compared to the previous year. Yet, only a small section of the talents are open to it. 

Why? 

Well, lack of job security, recognition, and short-changed employee benefits are some of the stigmas associated with a contractual role. 

However, contractual roles can actually boost your resume and steer your career in the right direction. Here’s how!

Long-term contracts 

Contracts usually last anytime between three months to a year and have the potential to be renewed further. This means that your job is secured during that period, and a couple of months is enough time for you to search for a permanent position. Contract staff are not accounted for in the headcount and are generally unaffected by layoffs or restructuring. Therefore, the risk of reduction is substantially lower in contractual jobs. Imagine working as a permanent employee somewhere only to be laid off one fine day without knowing how to find work elsewhere. A lot of people these days are leaving their full-time roles and opting for contractual employment. The American Staffing Association reported that staffing companies in the U.S. hire nearly 16 million temporary and contract workers annually.

Freedom and flexibility 

From deciding whether to sign a contract or not to choosing your projects and employers, you are your boss. If a particular role doesn’t sound exciting enough, you can say no and wait for the next offer to come along. Contractual employment allows you to select projects that align with your interests and choose hours that fit your schedule. 

Plus, you’re only tied to the work or the company for the duration of the contract. So whether it’s planning your sister’s wedding or taking that much-needed vacation with your kids, you can do it carefree once your contract ends. Remote contract jobs offer a much better work-life balance than permanent jobs. 

Gain new skills and grow your professional network

In a permanent role, your role is defined, and job responsibilities are fixed. In a contractual position, on the other hand, you get to work on different projects which require different competencies and skills. You get to work on various tools and technologies and acquire new skills. Also, contractual roles expose you to working with diverse teams and people. It’s an excellent opportunity to build and grow your professional network, and it is no secret that networking is essential for all those who want to advance in their careers. A HubSpot study recently revealed that nearly 85% of jobs are filled through networking. 

Explore and find your calling. 

If you are still unsure whether your career is on the right track or if you are in the industry or profession, a contractual position might help clear the air. 

 For instance, you may be a digital marketer but must decide whether to pursue SEO, paid advertising, or performance marketing in the long run. Through contract jobs, you can get a taste of different industries, roles, and responsibilities as per your interest and choose the one that interests you most. I spent years working in other parts of digital marketing before finding my sweet spot in content marketing and creation.

If variety is the spice of life for you, contractual roles can offer much-needed stimulation of a diverse working life. 

Better pay 

Contract positions usually offer no perks or benefits that permanent workers enjoy, like health insurance, paid time off, allowances, etc. However, contract positions can sometimes offer up to 1.5-2X what a permanent employee earns, which more than compensates for the lack of benefits. 

Gateway to global companies 

Contract employment is best if you want work exposure with multinational companies. Given the current economic situation, many companies decided to take contractual staffing routes as companies look to cut HR costs and hire an in-demand workforce instead. In 2022 Google contract employees outnumbered direct employees for the first time. It’s not just Google but Amazon, Uber, Facebook, and several other silicon valley companies employing thousands of contract workers.

As the economy shifts towards an on-demand workforce and the lines between contract and permanent workers blur, a contract role could be your ticket to a blue-collared job at a reputed multinational organization. Kunal, a resident of Kolkata, West Bengal who was once working in a contractual role through Uplers with Lyca is now a full-time employee with the same company! Kunal’s case is a classic example of how a contractual role can prove to be a gateway to a global career!

Final thoughts…

Gone are the days when contract jobs were considered akin to unemployment. Contractual employees today have greater freedom, flexibility, new possibilities, and a great career trajectory. While contract jobs are not for everyone, they can be a great option for those cash-strapped and looking to make great money while adding color to their CV. After all, multiple roles with multiple clients and projects only highlight life skills like adaptability, flexibility, and enhanced skills and knowledge. 

plan business success with remote teams

Time to Plan your Business Success by hiring Remote Teams

The advent of digital transformation and the severe shortage of engineering talent in western countries have accelerated globalization. This, followed by the increasingly intensifying struggle of maintaining their operations and keeping their workforce intact during the pandemic. It has led organizations to revise their talent acquisition strategy.

Following the astronomical rise in remote work, 88% of organizations reported adopting the approach and expanding their recruitment efforts beyond the in-team/onshore model to hiring remote teams. This includes some of the most popular organizations like Facebook, Google, and Twitter.

Evident from a KPMG global outsourcing survey, offshoring is already a major hit among companies, especially in the west. So much so that North & South America alone constitute 42% of the outsourcing buyer region. This behavior on the part of organizations comes on the back of the purported benefits offshore teams offer them.

Major Outsourcing Buyer Regions

What are Remote Teams or Offshore Partners?

Since offshore partners are third-party resource teams, companies can assign them full responsibility for a broad range of business functions. It includes overseeing development to ensuring legal compliance, and handling daily administrative tasks. These teams become value-added extensions of their onshore team and enable competitive advantage through labor arbitrage. According to a Deloitte Global Outsourcing survey, the main reasons why businesses switch to offshoring are:

What Are Offshore Partners

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The same survey noted that 57% of respondents said outsourcing helped them focus on their core business operations. In comparison, 17% said it helped them break their business mold and drive change from within. They also afford businesses smaller time-to-market and more incredible staff support, allowing them to remain competitive, and scale their services and offerings.

Why Do You Need a Remote Team?

dedicated team model

According to a global manpower study, as many as 54% of companies faced talent shortages, which led to the hiring process becoming long and drawn-out. As a way to stray from this ineffective recruiting model, businesses turned to hiring remote teams. This helped them gain greater access to intellectual capital, thus allowing them more room to accommodate projects.

Global Talent Shortage At Record High

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Take, for example, the case of Repeat Booking. An Australian company that offered sole traders the ability to add customers for automated follow-ups, Repeat Booking needed to grow soon and turned to an offshore team to achieve their business goals. By hiring remote teams, they were able to build their website and scale it to their users in just 180 days.

Remote teams have come to be regarded as the epitome of innovation, apparent from their increased activity prompting the global offshoring and outsourcing market to grow to the whopping US $88.9 billion.

Offshore Development Team

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As the number of businesses hiring remote teams rises, it pays to have a look at its reasons in detail before moving to how to collaborate with them for improved business success.

Reasons Why Every Business Should Leverage Remote Teams

1. Inexpensive Approach

Offshore teams provide better value at a comparatively lower cost. So much so that outsourcing IT services reduce overall costs by 60%, according to McKinsey.

For instance, Apple (the popular member Fortune 500 list) is able to generate great profits each year owing to its offshore development teams.

2. Access to a Wider Talent Pool

Offshore teams provide you with greater access to intellectual capital. It is the joint top benefit among organizations looking to hire remote teams and is what fuels the fancy of 28% of them.

Hire Pre-vetted & High Performance Remote Teams

3. Improved Productivity and Quality

When asked about it, 31% of companies said that they chose remote teams for their improved service quality. Offshore teams also have all the required infrastructure ready at their disposal so that you always get a stable product with superlative UX.

A well-known remote team success story- The communication giant Slack outsourced the designing process of all of its major visual elements i.e. the app redesign and logo design. And to the company’s expectation, this move helped Slack refine the crucial designs of their product, helping them scale to 15,000 users in just over a fortnight.

Slackss-Growth-Shows-No-Signs-of-Slacking-768x547

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4. Flexibility

When outsourcing work to remote teams, you share the risk management and impact with them. This allows you an additional resource that can help you respond to and effectively manage unforeseen situations.

In fact, this practice is so well-known that 81% of businesses have a remote team because they believe it to be a crisis response team as well.

5. Greater Number of Market Opportunities

Working with an offshore team helps you innovate quickly and bring down the time-to-market. In the opinion of 17% of business executives, this opens up a greater number of market opportunities and helps drive a broader transformational change.

For instance, in Repeat Booking case study the dedicated development team was able to develop a fully functional and scalable website for the business within just 180 days.

How to Plan for Success by hiring remote teams?

David Tapper, Outsourcing & Managed Cloud Services, IDC

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A Deloitte study reported improved business outcomes for organizations with dedicated offshore partners courtesy of their cost-effectiveness, better global scalability, and enhanced service qualities. The same study also highlighted the importance of partnering with the right remote team to ensure frictionless and high-quality collaboration.

However, creating a successful and productive relationship requires a lot of effort. While it falls upon the offshore partner to build your remote team, it is equally important that you stay invested in the process right from the beginning. Lay down a recruiting framework before signing up a partner that takes care of the following to ensure a smooth collaboration:

  • Review business goals and targets
  • Establish the dynamics of your collaboration
  • Evaluate your partner options based on their past portfolio, breadth of services, expertise in automation technology, and more.
  • Have an IT specialist on your end
  • Recruit the right professionals that make up your remote team
  • Make use of overlapping hours

How to Manage Remote Teams

While the particulars of your framework may vary, it will more or less resemble the one provided above. Stick to the framework and have your IT team always engage the suitable hires from your offshore partner. Last but not least, allow your remote team autonomy and don’t escalate to micromanaging them as a survey by Trinity Solutions reported that it causes 60% of professionals to consider switching jobs while 71% think it negatively impacts their performance.

Here is, 10 Tips on How to Manage your Remote Team

How to Manage Your Offshore Development Team

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While it isn’t unorthodox to supervise your offshore team, micromanaging them can make them feel they lack freedom. This can end up obstructing their thought process and impeding their productivity.

An equally important consideration on the subject of productivity is taking the difference in time-zones into account. Use overlapping hours to create an effective weekly communication schedule, such as status calls, meetings, and scrum calls.

Also Read: Best Team-Building Exercises for Your Remote Teams

Conclusion

If you’re looking to build your own offshore web development or marketing team and want a partner with a superlative track record, contact us today to learn more about how we can help you.

Uplers is recognized as a forerunner of innovation in web development among global circles of outsourcing agencies. We command both experience and competence to turn your projects into success stories.

dedicated development team cost vs inhouse team vs freelancers web development

Is a Dedicated Development Team Worth the Cost?

Quick Summary: When it comes to outsourcing web development, a dedicated development team costs less than in-house team but might cost more than working with freelancers. Is this a viable and economical alternative? Or should you look at hiring an in-house team or project-based outsourcing? Read on to discover the answers, cost comparison and the pros and cons of each model.

Working with expert web developers is essential to showcase your business in the best way.

The issue is whether you should hire in-house developers, work directly with freelancers, or approach a remote team.

All of these approaches have their advantages. Naturally, the cost is also a deciding factor. After all, you deserve quality work without having to go over budget.

In-house Versus Offshoring: A Cost Comparison

To begin with, let’s look at some numbers.

The average salary for a Senior Software Engineer in the United States is USD 116,949. In the United Kingdom, it is GBP 72,691 – or about USD 95,429.

However, it would be incorrect to only weigh the cost of salaries. That’s just one part of the story. 

Here are other cost factors to consider when it comes to keeping the bigger picture in mind:

  • One study shows that the average time to hire employees in-house can be up to 42 days. This is productive time that can be put to more profitable use.
  • With hired developers, you need office infrastructure. This means office space, computers, and amenities.
  • Then, there are employee benefits: performance incentives, insurance, annual raises, and so on.
  • Training and upskilling are other components that come with a cost attached.
  • Many of the above are not a one-time payment, but recurring costs.

in-house vs offshore development team cost

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After you have put in all this time, effort and money, another study indicates that most tech pros tend to stay in one position for under three years on average. And so, you have to begin all over again.

Cost of Hiring Offshore Development Team

Now, let’s look at offshoring. An average hourly rate for a senior developer in the US is around USD 53 per hour, while in Eastern Europe, it’s around USD 25-50 per hour.

2020-global-outsourcing-hourly-rates-1024x466

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To optimize even more without compromising on quality, you’ll be happy to find that in countries such as India, the rate is from USD 18 to USD 40 per hour. This, of course, is a rough indication. 

When hiring an offshore development team, you do not have to invest in other areas mentioned above, such as upskilling and office space. This itself is a huge saving of both time as well as money.

Is a Dedicated Development Team Worth the Cost? There’s Just One Answer.

When you offshore, you have the option of selecting a remote dedicated team. This means that all the time and effort of a group of developers is exclusively for you and the specific project they were hired for (unlike the project-based model where resources are shared between multiple projects).

With the dedicated team model, you also get the services of an experienced program manager, who is your go-to person for all details and progress of the project.

dedicated team model process

It’s Like an Internal Team without the Added Costs

You can look at it this way: a remote dedicated team works as a part of your own organization. You can deal with it like an internal team, without the hassles of paying for infrastructure, space, and benefits.

The advantages of a dedicated model are clear:

  • On-demand team scalability
  • Greater control and transparent team management
  • Greater productivity levels
  • High engagement levels and attention to project detail

Several notable companies have found that a dedicated team model works best for them. Among them are luminaries such as Ikea, General Electric, and American Express. There are thousands of others – of all shapes and sizes.

hiring dedicated developers

A dedicated development team proves cost-effective for:

  • Tasks that are large and ongoing in nature.
  • Projects that could have shifting requirements over time.
  • And projects that need different technologies, frameworks, and third-party services.

Also Read: Extensive Research on Front-end Developers Salaries across the Globe

Dedicated Vs. Freelance Vs. Shared: A Cost Comparison

It’s been estimated that a shared or project-based model increases the total product development cost by almost 30%.

The freelancer and shared model has added costs that may not be visible upfront.

Here are the simple equations to consider:

Dedicated Vs Freelance Vs Shared A Cost Comparison

Quite simply, the quality, focus, and expertise of a dedicated development team make it the most cost-effective of all the options.

In short, keep in mind the following:

  • Reliability: With freelancers, reliability can be an issue. With emergencies or urgent requirements, freelancers may not deliver. A remote dedicated team, on the other hand, comes with total commitment at all times.
  • Security: Data security and end-to-end solutions can be reliably offered by dedicated teams.
  • Scalability: If your project grows or has greater requirements over time, a dedicated team will be able to handle these seamlessly.
  • Control: Your level of control over a dedicated team is much greater.

Dedicated Vs Freelance Vs Shared A Cost Comparison (1)

Though cost considerations are certainly important, you could well be jeopardizing the quality as well as timeliness of your project with freelancers or other modes of offshoring.

How Much You Need to Pay for the Dedicated Development Team

We’ve already compared average hourly rates for freelance as well as full-time developers.

With a dedicated model, the payment is typically every month. The cost might vary, being a factor of many variables such as team size, resource expertise, and speed.

‘Every penny spent on a dedicated team is well worth it. Your project deserves no less.’

Uplers is Dedicated to Your Success

At Uplers, we’ve built one of the largest, globally recognized outsourcing agencies in the industry. Every day, we empower businesses to build better digital ecosystems.

From front-end development to search engine marketing and more, we have the experience and the expertise to make a difference.

Contact us today to find out more about the value of a dedicated team and how our knowhow can turn your projects into success stories.

Best Team Bonding Activities for Your Remote Teams

Best Team-Building Exercises for Your Remote Teams

The augmentation of the internet has made it possible to work from virtually anywhere provided there is a Wi-Fi connection. However, it can still be difficult to inculcate a company culture when everyone is situated in different parts of the world. Virtual team building exercises have had a major role to play in the remote working culture.

Whether people are working from home due to COVID-19 or if it’s just the nature of their job, remote working may cause people to feel lonely, isolated and estranged. Before the physical distance between employees turns into an emotional distance, it is important to create a comfortable and engaging remote team culture with the help of virtual team-building exercises.

Importance of Team Bonding in Remote Working

Have you ever wondered what Apple, Google and Amazon have in common? Apart from the fact that they are all multibillion-dollar tech giants, another commonality is that they all possess a strong company culture. In addition, one of the many ways in inculcating company culture is with the help of team-building activities. 

  • About 75% of employers rate teamwork and collaboration as “very important”, yet only 18% of employees get communication evaluations at their performance reviews.
  • Team bonding activities builds a sense of unity among the teammates, brings people together and creates a healthy competition. 
  • Most importantly if people are to work together they must first be able to trust each other. Trust makes people feel safe and valued. When people feel safe, they communicate more openly and it sums up to a motivated remote team.

Biggest Stuggle Working Remotely

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Advantages of Adopting Remote Working

Before we look at best team-building exercises for remote teams let us quickly look at some research-backed benefits of working remotely

1. Remote working can save a company thousands of dollars

2. Happier healthier employees

3. Working remotely boost productivity

4. Saves time and money spent on commuting

5. Better employee retention and loyalty

Best Team Bonding Activities for Your Remote Teams

1. Conduct Virtual Learning Events

Learning can be fun but can be even better when it’s shared. Virtual learning events can act as a great team-building exercise for remote workers to come together in a professional setting as they work together to overcome challenges, find solutions and collaborate. Here are 7 forms of virtual learning events that you can conduct

  • Small coding competitions
  • Knowledge-based competition
  • Webinars
  • Live training sessions
  • Virtual learning series based on upcoming trends and updates
  • Online workshop series
  • Virtual experience sharing sessions

2. Create a fun and expertise-based repository

  • Create a virtual company magazine to be shared across the company every month. At Uplers, we have Uplers Unplugged, our inhouse monthly magazine featuring tales of friendships, quizzes, inspiring life stories of employees, exciting recipes, movie and tv series recommendations and much more.

Uplers Unplugged

  • Create online masterclasses  for particular topics
  • Provide recommendations on great web series, shows, or movies to watch.
  • Establish channels for sharing ideas.
  • Conduct brainstorming sessions, for example, a brainstorming session for blog topics, campaign ideas
  • Weekly virtual debate sessions on current national/international topics for enhanced employee engagement.

3. Conduct Virtual Game Sessions

Team-building games can be a great way of engaging remote teams with the added element of fun. Here are our top virtual game suggestions :

  • Conference call trivia– getting everyone to know each other
  • Virtual Bingo- to promote team bonding. Bingo is a classic game that most people are familiar with, its virtual version is easy, fun and engaging.
  • Charades– everyone’s favorite, brings the team together. Nothing like a good old game of charades.
  • Celebrate holidays together– planning a visit to your remote team in holidays can help get coworkers to understand each other’s culture better and bridge the cultural gap.
  • Baby photos – a great remote team ice breaker to help teammates get to know each other better. Ask all teammates to send in their baby photos. Once received, make a collage and get participants to guess who is who within a certain time limit. 

Hire Pre-vetted & High Performance Remote Teams

4. Conduct Virtual Tea/ Coffee Sessions and Video calls

  • Make video calls a part of your daily communication with your team. Having a scheduled call at the same time every day would not only give the remote team something to look forward to but also help in reducing the physical distance between remote teams.  
  • Casual video calls-  non-work related calls are a smart idea as it gives the colleagues a chance to talk about anything but work, bringing them closer and allowing them to get to know each other outside of work. It can be a great trust-building activity.  
  • Virtual tea breaks- the idea is to bring people together over a cup of tea or coffee and to encourage remote workers to interact with each other as they would if they were in office. Each conversation can have the potential to help colleagues bond over shared interests.
  • An extended idea of this is practiced at Uplers, where the top performers of the month get a chance to have a virtual tea session with the CEO and top management. This way the employees get a chance to directly interact with the top management, engage in discussions over biscuit and beverage. This not only adds to remote team motivation but also helps the CEO to know the employees on an individual level. 

Also Read: Exclusive Research on Why Remote Working is the Future of IT Industry

5. Virtual Ice-breakers

Icebreakers are designed to help ease employees, get to know one another and help build a lasting team bond. Icebreaker questions and activities can be a perfect complement to the other team-building exercises mentioned above, especially virtual tea and coffee breaks. For starters, you can schedule an ice breaker meeting, ask all remote workers to briefly introduce themselves and their favorite food item.
Here are some virtual icebreaker questions you can engage your remote in:

  • If you could be an animal, what would you be and why?
  • Do you love working from home or would you rather work from the office?
  • Ask all remote coworkers to share a preview of their home office setup
  • Are you an early bird or night owl?
  • Dogs or Cats?
  • Tea or Coffee?
  • What is the best book you have ever read?
  • What’s the best piece of advice you have ever received?

6. Virtual Dinner Parties

It is no unknown fact that food brings people together. However, what can you do if you are situated miles or even oceans away from your coworkers? Do not worry. The internet has made even virtual dinner parties a reality. You can decide on a cuisine early on ( take a vote) and ask all teammates to prepare one dish each of that cuisine. Decide on a time, schedule a video call and voila! You are ready for a virtual dinner party! This can be a great replacement for in-house lunches and drinks after work. So what if you can’t physically hang out with your coworkers? You sure can have an awesome meal together, only separated by a laptop screen.

Summing Up

Next time you are planning for #FunFridays or #SortedSaturdays with your remote team, we hope you consider the virtual team bonding activities that we have put together in this article. The current state of world affairs surely points towards remote working as the future way of working. With remote working becoming so commonplace, it is time organizations incorporate virtual team bonding as well.

For more assistance on how to build an ideal remote team, contact us

30 One-line Reasons To Hire Dedicated Development Teams

30 One-line Reasons To Hire Dedicated Development Teams

Do you wish to maximize returns from your business?

Is hiring dedicated development team without sacrificing on your budget your top concern? 

Do you wish to bridge gaps in your company’s performance?

What if we told you there is a single solution to address all the above concerns. Yes, you read that right. A dedicated development team model offers many advantages and acts as a single point solution to address common business concerns.

Why do we need a dedicated team model?

The dedicated team model (DTM) is a widely recognized method of outsourcing. Companies use this model to successfully execute their business activities through a third party team that functions under company’s control.

These employees show commitment and dedication to their work no matter where they come from, combination of expert expertise and affordability results in increased efficiency, productivity, and efficiency.

dedicated-team-to-a-remote-team-comparison-alternative-to-freelancers

Dedicated development teams aim to bring together people, expertise and technology beyond time zones to fuel companies’ growth.

Is there anything else you want to know about dedicated models for your next project? Please don’t worry. In this article we provide 30 reasons to choose it over other options.

30 One-line Reasons To Hire Dedicated Development Teams

1. Offers you on-demand transparency, security and flexibility

2. 100% Controlled Execution

3. Enhanced Operational Expertise

4.Competitive price compared to in-house team

5. Access to a global talent pool

6. Faster turnaround time to client’s needs

7. Saves time and money to set up office space and procure equipment for your team

8. In comparison to inhouse teams, it can scale easily

9. Save on the resource cost if you hire an offshore dedicated team from tier 2 and tier 3 countries.

10. You can train your dedicated team to follow your work processes and agency-wide standards.

hiring dedicated developers


11. No overhead costs of the dedicated developers as they are on the payroll of the outsourcing agency.

12. Authority to manage the team structure

13. Ability to fit your limited budget

14. Get quicker responses to emergency situations

15. Elevation in performance efficiency level

16. Focused approach with core competencies

17. Great results & organizational transformation

18. A faster-paced development cycle

19. A dedicated team promotes collaboration 

20. Highly efficient workflow with a single point of contact- project coordinator

Also Read: How to Set Up Distributed Teams for your Digital Marketing Agency

21.Eliminates the challenge of finding the right talent 

22. It provides you with the flexibility to grow or shrink your project when necessary.

23. You pay only for the actual hours required to complete a task

24. Refining domain knowledge

25. Easy replacement if an employee takes sick leave or quits.

26. Eliminating artificial dependencies between projects

27. Variety of communication channels for smooth coordination

28. Use of project management tools to keep track of progress and tasks

29. Decreases administrative overhead

30. Minimized risk with competent project management

Wrapping up

Dedicated development teams are best for any company, startup or established, no matter how large or small. The pre-arranged team of experts is readily accessible for assistance when solving complex business issues.in-house capacity gaps can be readily addressed. Looking for a dedicated remote team? Build your team with Uplers.

5 Dedicated Team Outsourcing Case Studies Every Business Can Learn From

5 Dedicated Team Outsourcing Case Studies Every Business Can Learn From

Case studies are a staple and a powerful tool in the world of business. They are real i.e based on actual events and thus act as a great learning resource for people and enterprises alike. Case studies break things down into a simple blueprint-  practical challenges, customized solutions and tangible results. In this article, we bring you the 5 dedicated remote team outsourcing case studies every business and outsourcing enthusiast must know. So grab your cup of coffee and read on.

5 Successful Remote Team Case Studies

The trend of remote working or outsourcing has taken the world by storm. As of March 2020, an estimated 16 million U.S. workers started working remotely.

1. JXT- How a Dedicated Team Developed 500+ Websites Within Just 5 Years

JXT

JXT is a leading digital marketing service provider for recruiters in Australia. The company leads the market with its custom CMS (Content Management System) for developing websites for their clients. 

As JXT moved ahead with its expansion plans, its first approach was to expand its in-house team of developers. However, there were a series of challenges the company encountered along the way.

Major Challenges

  • Shortage of right talent
  • Right talent came with heavy investment
  • Increased overhead cost with inhouse hiring
  • Freelancing lacked reliability
  • Retention of employees

Solution

A diligent and dedicated remote team at Uplers was able to help JXT deliver more than 500 websites in just 5 years. JXT is now the #1 digital marketing solutions provider for recruiters across Australia. The dedicated model has helped JXT scale its business and they are currently expanding their business in the USA, UK, and Canada. Read the entire case study- JXT Case Study.

2. Racenet’s Organic Journey to Top 3 Rankings on Google

Racenet- dedicated team outsourcing

Racenet is Australia’s premier horse racing destination, providing the latest in-news, form guides, tips, statistics and tools to help punters back more winners. Owned and operated by industry veterans Craig “Clocker” Tompson and Glenn Robbins, Racenet has been the leading online portal for Australian horse racing since its inception in 1998.

Racenet came to Uplers intending to improve their PA (page authority), DA (domain authority) and DR (domain rating). To increase keyword ranking for targeted keywords was the prime focus. Racenet also wanted to obtain as many authority links as possible in order to be ranked well for relevant keywords.

Solution

After reviewing Racenet’s website performance on different parameters, Uplers worked on a strategy to target specific keywords as an anchor text for the relevant landing pages. Once the keywords were ranking for respective landing pages, Uplers started working in the direction of improving the rankings of the targeted keywords.

Result

1. A whopping month-on-month increase of more than 400% in their website traffic.

2. Secured more than 192 authority links in just 12 months.

3. This led Racenet to be visible on the top search queries and secure the first 3 positions.

4. A substantial increase in the PA (Page authority) and DR (Domain Rating).

Check out the full case study- Racenet SEO Case Study

Also Read: Explained! The 10 Most Common FAQs About Dedicated Team Model

3. Weight Watchers – How Uplers Helps Build 60+ Email Templates for WW every Month

Founded in 1963, Weight Watchers (WW International) is a globally-acclaimed wellness technology company. Helping customers overcome lifestyle disorders for over 6 decades, they have inspired millions of individuals around the world with their people-focused & science-backed approach to promoting weight loss and healthy living.

Objective

In 2017, Weight Watcher’s increasing demand for a quality email development partner brought them to Uplers, whose dedicated remote team of experts helped them with Seamless ESP Migration, Email Templates Production and provided Operation Support to CRM team.

Solution:

The dedicated remote team deployed by Uplers consisted of a Campaign manager, Salesforce expert, QA professional and email developers who were available across time zones to assist the team 24/5. The 2-way partnership between WW and Uplers has now grown multi-folds and Uplers is now a dedicated partner for all of their email production requirements.

Check out how Uplers managed to develop pixel-perfect email templates for WW within just 8 hours- Weight Watchers Full Case Study

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4. How a Dedicated Team Model Helped Elite Mobile in Expanding their Business

Elite Mobile- case study on outsourcing

Elite Mobile is the longest-serving and largest UK distributor of telecommunication products and services. Established in 1994, Elite Mobile is considered an expert in the ever-evolving telecommunication industry and distribution field. It works directly with local and large retailers to supply them with SIM cards and unrivaled service. Elite Mobile also has the operational capabilities to deliver end-to-end mobile services to its retailers.

Objective

Elite Mobile wanted to expand its distribution of telecommunication products and services in the UK and around the world. They needed a holistic ERP (Enterprise Resource Planning) Solution which contained all modules like purchases, sales, warehouse, inventory and accounting.

Solution

The team set local development solutions with multiple developer logins and QA server for testing. In addition to this, the dedicated team also took care of maintaining the live server for the site. Everything from maintaining space for the application’s documents to configuring IIS for .Net applications, signatures, PDFs, barcodes, etc. Moreover using task management services the team was able to do some everyday scheduling tasks for Elite Mobile.

Result

  • Elite Mobile now has over 45,000 partnering retailers, with over 200 field representatives with 3 UK Hubs.
  • The ERP system was built in a way to manage the sales, warehouse, inventory and accounting, online purchase of the sim cards, transferring of commission, viewing activations and redeeming the points.
  • Uplers has been serving Elite Mobile for the last 7 years
  • Elite Mobile achieved the global authentic presence they were aiming for

5. Repeat Booking- Turning a Business Idea into Reality in Just 80 Days

Repeat Booking is an Australian company providing sole traders the ability to add their customers and take automated follow-ups via SMS, reminding them that their service is due. These reminders sent on a yearly or half-yearly basis, provide customers with ease to re-book services.

Challenge

Repeat Booking needed a fully functional user-friendly website with a secure dashboard, wherein the traders could import the list of users to whom the reminders were needed to be sent. They wanted us to create a framework where the customers were able to select between 3 different plans with different price specifications. Additionally, they expected the system to be completely secure and extendable, wherein the admin can view/delete/edit customer’s data safely.

Solution

  • Dedicated technology experts
  • Data security
  • Time-Zone Flexibility
  • Reliability
  • Use Case Testing
  • On-Time Delivery

Result

A dedicated team of experts helped fulfill Repeat Booking’s vision by helping to turn their idea into reality and worked from scratch to provide them with the desired results. The company was able to achieve a significant user base within a short period of time with the help of a dedicated team that worked in their time-zone and providing them with complete flexibility.

Check out the entire development timeline of how Uplers helped Repeat Booking build a system from scratch in just 180 days- here.

Get The Uplers Advantage!

Uplers will help you make your offshoring experience seamless and without any hiccups. After 9+ years in the field, we have helped more than 7000+ clients with their digital, web development, marketing automation and design needs.  At Uplers,we provide smart, focused and passionate teams dedicated to your business.

Our process is simple

Tell us your requirements, we’ll help you pick the right talent and create an ideal dedicated remote team.

Connect now.

Dedicated Wordpresss Development

Why Agencies Prefer to Hire a Dedicated Development Team for WordPress

WordPress, the most popular CMS powers over 35% of the entire websites on the internet and holds over 61.4% of the CMS market share. However, the popularity of WordPress CMS has also increased the average cost businesses pay for the right WordPress skills. Hiring cost of WordPress developers in-house in tier 1 countries like the US, UK and Europe is close to $70 – $80 per hour. And this fosters a need for outsourcing. The average cost of hiring expert WordPress developers in India is about $20 to $30, which is lower as compared to some tier 1 and tier 2 countries.

Today, outsourcing is a major part of every business strategy. The global outsourcing industry amounted to $92.5 billion in 2019. Businesses have started utilizing different kinds of outsourcing. Agencies today prefer to build their dedicated development teams to meet long-term outsourcing goals and have better control over their projects. One of the most popular categories of the dedicated team model is WordPress development teams.

The global outsourcing industry amounted to $92.5 billion in 2019

Source

The question is why agencies prefer a dedicated WordPress development team over project-based outsourcing?

1. Building Smartly Managed Websites

Unlike project-based outsourcing where agencies have less to no control over the development process, the dedicated team model allows them to manage their offshore team as transparently as the in-house team. Businesses can train their dedicated development teams to build WordPress websites that have a guided backend. This helps website owners to manage their websites intuitively. The guided backend includes instructions like the maximum size of the image file, the number of characters fitting right in the display, and the minimum image resolution required.

2. Quality-focussed and Secure Websites

One of the main concerns with outsourcing web development is the quality and security of outsourced web solutions. Amidst the alarming security threats, 64% of businesses have experienced some sort of web-based attacks. Website security is important! Agencies find it more convenient to hire a dedicated development team that could follow reliable security standards. Secure authorization, form validation and spam protection are some standard parameters that need to be checked for a secure website.

hiring dedicated developers

3. Building Standards for SEO-smart Websites

With a dedicated remote team, an agency can introduce agency-wide quality standards to make SEO-smart WordPress websites. This includes important SEO implementations like metadata, heading tags, etc. Moreover, some pages like Thank You page and Cart pages should not be crawled by search engines and need to be marked as ‘noindex’ in the backend.

4. Offering Low-maintenance Websites to Clients

Having a dedicated development team that works as an extension to your in-house team helps agencies follow the best web development practices. These include low-maintenance web solutions that follow standard customization ethics and are not crowded with plugins.

 5. Building User-focussed Website Solutions

Working in precise coordination with the dedicated remote team helps businesses to mitigate the cross-cultural gap up to a certain extent. Businesses can easily share their goals and vision with their dedicated remote team. Associating a sense of accountability and ownership to a web development project motivates the offshore team to work devotedly and offer qualitative, user-focussed website solutions. Use of interactive elements and simpler user interface help developers make more user-friendly web solutions.

 Other Key Benefits of Hiring a Dedicated Team:

  • No overhead costs of the dedicated resources as they are on the payroll of the outsourcing agency.
  • You can train your dedicated team to follow your work processes and agency-wide standards.
  • You can manage the team structure and make additions on-demand.
  • You have access to the global pool of talent.
  • You can save on the resource cost if you hire an offshore dedicated team from tier 2 and tier 3 countries.
  • You have a high-level control over your team and can also manage your team yourself.
  • You can scale easily as compared to the inhouse team model.

Summing Up

The WordPress web development interface is changing each day with the rising competition in the web sector. From the introduction of augmented reality to the expressive typography and Parallax web design, web agencies are focussing on delivering the best of solutions to their clients. This fades the reliability over project-based outsourcing and wondrously creates a need for the dedicated team model.

 

7 Essential Roles for A Dedicated Digital Marketing Team 1

7 Essential Roles for a Dedicated Digital Marketing Team

Digital marketing is the third most popular outsourced services in the IT sector. 34% of businesses outsource their digital marketing services. Moreover, most new businesses invest over 50% of their budget in marketing. This reflects the importance of digital marketing services for every business and the need for an dedicated digital marketing team.

Is your digital marketing team efficient in drawing great returns from digital campaigns?

Issues with Building a Big Digital Marketing Team Inhouse

  • High Resource Cost: The cost of hiring in-house resource in tier 1 countries is way high.
  • Lack of Management Expertise: 65% of businesses have never had a regular digital marketing training. This creates a management gap, which might result in campaign failure and loss of budget.

dedicated digital marketing team - Lack of Management Expertise

Source

  • Scarcity of Talent: Businesses fail to find the right expertise inhouse.
  • Overhead and CAPEX Cost: A business is liable to pay the overhead cost and invest in the infrastructure, electricity and internet cost for each in-house employee.

Benefits of Building a Dedicated Digital Marketing Team Offshore

  • Finding the Right Talent: Outsourcing gives businesses access to a global talent pool.
  • Credibility & Ownership: A specialized digital marketing agency takes ownership of its resources and meets the security standards.
  • Focus on Core Business: Businesses can majorly focus on core business activities.
  • Practising Multi-channel Marketing: Having a big digital marketing team helps businesses benefit from multi-channel marketing.
  • Minimizing Risk and Drawing Results: A specialised team minimizes the risk of campaign failure and delivers better results.
  • Lower Resource Cost and No CAPEX: Offshore team from tier 2 and tier 3 countries have lower resource cost.

A dedicated digital marketing team might promise to be a cut above the inhouse team model, but businesses need to decide the right team structure for their team.

Essential Roles for a Dedicated Digital Marketing Team

1. Marketing Strategist

The quintessence of every marketing strategy is finding the right audience and reaching them in the most presentable way. The role of a marketing strategist is to take a broader look at the marketing perspective and giving the right direction to the execution team. The responsibilities of a marketing strategist include:

  • Identifying the right audience
  • Finding the right platform for targeting
  • Creating the right user journey
  • Understanding the keyword strategy
  • Aligning the remote marketing team with the actual business goal
  • Analysing the marketing pitch and content strategies
  • Establishing key performance indicators

The marketing strategists play an important role in defining the brand image and creating a broader-level strategy to be followed by the execution team.

2. The SEO Specialist

An important part of your execution team is the SEO specialist who makes sure that the content you produce for digital marketing actually performs in the search engine. The SEO specialist has various responsibilities that include:

  • Managing tools like Google Analytics and Search Console
  • Optimizing content to perform in search engines
  • Defining and implementing keyword strategies
  • Creating alt text, heading text, and metadata
  • Establishing key performance metrics
  • Conducting SEO audits

Your dedicated digital marketing team is incomplete without an SEO specialist.

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3. The Content Writer/Marketer

You need someone in your dedicated marketing team to actually execute your content strategies and give words to your marketing ideas. You need a content writer and/or a content marketer who could:

  • Create marketing blogs
  • Create content marketing plans
  • Strategize and create website content
  • Write marketing email copies
  • Develop great content for eBooks, infographics and white papers
  • Plan content outreach and content marketing
  • Work in coordination with the SEO specialist

The dedicated content writer/marketer you hire needs to have extensive SEO knowledge as well, so as to create brilliant content that performs.

4. PPC Manager

Paid advertising is the most crucial marketing investment, where PPC managers use various paid marketing channels to advertise offerings to the right target audience and meet campaign goals. The key roles of a PPC Manager include:

  • Segmenting target audience
  • Creating paid advertising copies
  • Strategizing and executing the right campaign structure
  • Deciding campaign goals
  • Executing the campaign
  • Analyzing and optimizing the paid campaigns
  • Monitoring various campaigns
  • Establishing key performance metrics

A specialized PPC Manager is accountable to monitor, update, test and optimize various paid campaigns so as to minimize the risk of campaign failure and increase conversions.

5. Graphic Designer

A vetted graphic designer is a must in your dedicated digital marketing team. The graphic designer adds visuals to your marketing ideas. Be it your website design, your infographics, or other marketing copies a dedicated graphic designer is an important member of your team. The key roles of a graphic designer include:

  • Creating website design
  • Developing and executing design ideas for eBooks and Infographics
  • Designing display ad copies
  • Designing marketing email copies

You cannot rely on stock photos and will need a graphic designer to help you make custom designs.

6. Front-end Developer

Businesses often skip on the importance of a front-end developer considering it an optional role in the dedicated digital marketing team. A front-end developer can help in creating:

  • Landing pages for paid campaigns
  • Additional web pages
  • Call to actions
  • Conversion forms
  • Templates and pop-ups

Having a dedicated front-end developer helps you execute your marketing campaigns more dynamically.

7. Social Media Specialist

Social media platforms have grown into influential business development platforms and handling social media isn’t now a side role but an important part of your marketing strategy. A social media specialist:

  • Creates a social media strategy
  • Creates posts to engage the audience
  • Builds a brand’s social media presence
  • Establishes customer retention strategy
  • Connects with social media influencers
  • Promotes brand on social media

Businesses utilise social media strategists as reliable customer retention assets for their brand. This can mean hiring someone or employing an agency like Buzzoid to increase engagement.

Conclusion

The digital marketing landscape is changing at a phenomenal pace and businesses today prefer to outsource digital marketing to specialized agencies instead of doing it in-house. Moving a step ahead, the dedicated team model offers better control than the project-based outsourcing model. Moreover, a self-sufficient dedicated digital marketing team can help digital agencies scale their business in a well-managed and cost-effective way.

Can A Dedicated Offshore Team Deliver Your Desired Results in Paid Marketing1

Can a Dedicated Offshore Team Deliver You Desired Results in Paid Marketing?

As a digital agency, you know better than anyone how diverse the marketing industry is. And whilst Paid Marketing is a huge part of it, it’s just one of the many ever-evolving aspects of the industry that you have to manage.

From chatbots and sentiment analysis to featured snippet optimization, there’s an ever-growing list of strategies to keep up with whilst trying to grow your business and keep existing clients happy. It’s, therefore, no surprise that many digital agencies outsource their PPC management services to offshore specialists.

Is Outsourcing the Way Forward?

There’s no denying that outsourcing is a viable strategy. In fact, the global outsourcing market reached 92.5 billion U.S dollars in 2019. Furthermore, a US survey last year gathered that 34% of businesses outsource their digital marketing responsibilities and 52% intended to outsource in 2019.

the global outsourcing market reached 92.5 billion U.S dollars in 2019

Source

Outsourcing enables you to save time and cut costs but what exactly does outsourcing your Paid Marketing involve? How much control do you have over the quality of work? Are there different types of offshore options? And ultimately, can an offshore team give you, and your clients, the results you need?

Types of Offshore Remote Teams

Offshore teams come in two major models, Shared Teams & Dedicated Remote Teams.

A Shared Offshore Team offers specialists on a non-exclusive basis whilst a Dedicated Offshore Team would be focused entirely on your campaigns. Essentially, using a Shared Team is similar to traditional outsourcing whereas a Dedicated Team offers you more control. Whilst they will be working from a different site, you will have full access to their specialist expertise as well as the ability to manage them should you wish.

Using a Dedicated Offshore Team gives you the benefits of outsourcing but with the added advantage of exclusive expertise and complete control.

So How can a Dedicated Team of PPC Marketers Achieve the Best Results?

1. Alignment Through Training

Alignment is essential when it comes to PPC. The alignment of keywords, landing pages, CTAs and more contribute to your overall PPC quality score. High scores translate to lower ad costs, increased exposure & better ad positioning. Alignment is therefore important for quality control and risk & budget management.

Because a dedicated remote team works exclusively for you, you can train the entire team on your own processes & standards. A thorough training program will enable you to create alignment across your campaigns, regardless of whether the work is carried out by your in-house staff or a dedicated offshore team.

2. Advanced Paid Marketing Techniques

PPC is a diverse interface which is continuously evolving. Google alone makes hundreds of changes every year. In fact, back in 2018, the company reported a massive 3,234 algorithm updates!

For example, Google recently announced that as of April 2020, Standard Delivery would be the only delivery method for Display, Video, App and Hotel campaigns as well as Search & Shopping campaigns & shared budgets. As of January 2020, Google Ads Integration combined with Zapier’s automation solution will assist marketers in extracting CRM-based conversion events and uploading them to Google Ads.

dedicated offshore team - Zapier’s automation solution

Understanding these new techniques is a full-time job in itself. With specialist PPC experts on your side, you will automatically keep up with all the latest Google Ads tactics which will optimize your campaigns and achieve better results for your clients.

3. Access to a Global Talent Pool

We’ve already established that PPC is a complex industry which requires specialist knowledge to navigate. Using a dedicated offshore team enables you to access the finest marketers from all over the world. They don’t need to be in the same country as you and yet you can handpick the best in the business and benefit from their expertise.

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4. Agency-wide Continuity

Whether it is web development, on-page SEO, content marketing or something as simple as naming conventions, all your campaigns need to have a consistent standard and your processes need to work in conjunction with each other for maximum productivity and quality control. 

When you hire a dedicated PPC team, you can use their expertise to create new top-level strategies and account management practices that you can implement across the business. For example, you can create a standard audience sorting technique, a placement analysis strategy and several other procedures. Then, once these strategies have been implemented, you can circulate them across all your dedicated teams as well as your in-house staff.

5. Scalability & Self-sufficiency

As a digital agency, providing top-notch service to your clients is your number one priority. The more clients you impress, the more you will gain. That part is simple. But finding the balance between growing your business whilst still achieving outstanding results for existing clients is where it gets tricky.

PPC accounts need a team of 3-5 analysts and a dedicated Account Manager in order to succeed. And whilst you could save money by stretching one Manager across multiple PPC accounts, the quality of service and results would suffer.

Using a dedicated remote team of PPC specialist allows you to scale things up or down as you wish. Although they are trained on your processes and dedicated to your campaigns, they are not on your payroll. As you gain more clients, you can use the model to handle multiple accounts with multiple dedicated remote teams. Put simply, it offers a flexibility that in-house staff or traditional outsourcing cannot.

6. Access to Efficient Management

Dedicated offshore teams come with dedicated project managers. These managers, like their staff, will work exclusively on your campaigns. Their full-time job will be to monitor your PPC campaigns which in turn will improve quality, maximize productivity and reduce the risk of budget loss.

7. A Purpose-built Team of Specialists

According to a 2016 survey, 28% of companies outsource services in order to gain expert talent and knowledge. With a dedicated offshore team, you don’t just get a team of PPC experts, you get a team of PPC specialists with expertise in specific industries. So if you have an important client in the E-commerce sector, you can handpick a team of PPC experts who specialize in that area to improve productivity & boost client results.

You can also tailor your team based on different categories such as  Shopping, Re-marketing, Social Paid Search and Bidding Analysis. Depending on industry trends and the latest Google algorithms, you can build your team to include an expert for every essential category.  Having this expertise exclusively available to you on a long term basis can help you improve results in an efficient and cost-effective way.

Conclusion

Outsourcing can be great for business. In fact, according to research by Deloitte, 78% of businesses worldwide are happy with their outsourcing partners. And why wouldn’t they be? It lowers overheads and enables growth. 

Specifically hiring an offshore dedicated remote team of PPC experts, however, can offer more than your average outsourcing. It is scalable, easy to implement and offers tailored, self-sufficient and niche expertise. It allows you to improve your PPC campaigns whilst simultaneously expanding other aspects of your business, all without having to take on additional staff or worry about overheads.

So… can an offshore remote team deliver your desired results in paid marketing? Absolutely!

Do Not Wish to Work with Freelancers The Best 5 Alternatives to Freelancers!

The Best 5 Alternatives to Freelancers

Quick Summary: This article begins with discussing the popularity of freelancing model and why businesses prefer to hire freelancers. As you read more it unveils the reasons to find better alternatives to freelancers and lists the Top 5 Alternatives. The article helps you make an informed choice by offering you the pros & cons of each suggested alternative and concludes with a recommended solution. 

Almost 30% of Fortune 500 companies are hiring freelancers through Upwork. Moreover, the number of freelancers grew by 7%, from 53 million to 56.7 million in just 5 years. Freelancing is one of the most popular business models and meets a major part of outsourced requirements. But, one of the biggest drawbacks of freelancing for businesses is lack of reliability.

 Do you think, lack of reliability is the only drawback of working with Freelancers? Let’s read more!

Why do businesses work with freelancers?

  • Lower Cost: Cost of hiring in-house resources in tier 1 countries is way high and therefore, businesses opt for hiring freelancers in tier 2 and tier 3 countries. This helps them save a huge amount of investment in resources.
  • Wide and Diverse Pool of Resources: Freelancing helps businesses explore resource options across the globe. This helps them meet diverse potential and find the right resource at a cost-effective price.
  • Ability to Scale Quickly: Unlike, in-house resources where businesses have to plan long-term payroll budgets and overhead cost budgets, freelancing gives businesses the opportunity to hire part-time resources. Businesses can scale quickly and meet urgent requirements easily.

What is the need to find alternatives to freelancers?

disadvantages of freelancers

  • Lack of Reliability: Freelancers are self-employed individuals specializing in various technical skills. These individuals work on remote jobs from clients and are not bound to the payroll of any service provider. This makes their reliability and commitment a concern for businesses.
  • Juggling Among Multiple Projects: 76% of freelancers work as part-time freelancers to be able to earn extra money. This creates a question on their accountability towards a project or client. And as a fact, 70% of freelancers juggle between two to four projects simultaneously.
  • Security Concerns: There are no standard security parameters and contracts when working with a freelancer. Outsourcing through well-trusted sources is less likely to breach a company’s intellectual property.
  • No Long-term Commitment: Businesses and agencies generally hire freelancers to leverage the cost-cutting benefits of outsourcing for temporary short-term projects. There is always a need for a more reliable alternative to freelancers.

Top 5 Alternatives to Freelancers

1. Build an In-house Team

The most popular hiring model is the in-house team model. This model offers maximum trust and can be adapted by almost all business types. However, it lacks the benefits of outsourcing.

Pros of In-house Team Model

  • Maximum Trust and Security: Each business has its set of custom processes, intellectual property and private client data, which is prone to leaks if outsourced to freelancers. Therefore, the in-house team offers maximum data security and privacy.
  • Long-term Solution: In-house team model offers long-term solutions as the resources are less likely to switch jobs frequently. Furthermore, having an in-house team allows businesses to create standard skills and practices which are easily transferable across the company.
  • One-to-one Management: Any other communication channel like chat messenger, calls, or video conferences can replace the efficiency of face-to-face communication. In-house team model helps businesses employ one-to-one management and skill training.
  • Focus on Quality and Culture: PayPal depends on its in-house team for delivering the best quality solutions to businesses worldwide. The in-house team model help managers focus on the quality of the solutions as the team is well-aligned towards the company’s goals and values.

benefits of outsourcing over problems with inhouse team

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Cons of In-house Team Model

  • Scarcity of Talent: The in-house team model doesn’t allow recruiters to look for talents offshore and therefore they need to look for the right talent within a limited radius.
  • High Resource Hiring Cost: Cost of hiring the right talent in tier 1 countries like the US, UK, and Europe is far higher than in tier 2 and tier 3 countries. This impacts the growth of businesses with lower investment potential, especially startups.
  • Higher CAPEX Cost: Hiring a team in-house means added infrastructure cost, electricity cost, and office-level internet costs. Additionally, the employer is liable for overhead cost benefits like employees’ health insurance and meal expenses, etc.
  • Recruitment Takes More Time and Effort: Hiring resources in-house means long-term budget planning and therefore it takes efforts in finalizing the right resource for your business. 83% recruiters believe hiring resources in-house is tough.

2. Outsource to A White Label Agency

White-label service is a model of outsourcing in which a service is sold under the name of the client’s brand but are executed by the white-label service provider. Like other types of outsourcing, this is a popular model for agencies who wish to reduce their operational cost (increase their profit margins) while steadily increasing their client base. The model is counted among the best alternatives to freelancers for B2B clients.

Pros of White Label Service Model

  • Reduction In Operational Cost: 59% of businesses utilize outsourcing as a cost-cutting tool. Agencies look for white label partners in tier 2 and tier 3 countries, to cut down on the operational costs.
  • High Scalability: Outsourcing services to a white label partner can be the right bet when aiming at urgent scalability goals. Outsourcing to countries like India and Philippines gives access to a wide and skilled resource pool, which makes scaling easy.
  • Focus on Business Development: Following the footsteps of outsourcing, white label services give you a wide room to focus on your core business activities. When you outsource projects to a white label partner, it is accountable to meet your project requirements. Meanwhile, you can focus on your business development goals.
  • Secure and Reliable: White label agencies follow strict NDA norms and make sure the shared data is secure. Unlike the disadvantages of freelancing, the client here deals with a trusted business entity and therefore there is a very low risk of a security breach, abrupt project abandonment, or project failure.

Cons of White Label Services

  • Scope of Misunderstanding: As you pass your project vision to a white label agency, this vision travels a long loop of individuals including the sales executive, the project manager, and finally to the execution team. And the project information is likely to distort at some point in this loop. This creates a room for misunderstanding and repeated feedback.
  • Low-level Control: Antonymous to in-house team model, a white label agency works with its own standard processes and team structure. You as a client have low-level control over the processes followed and can only take a look at the reports and deliverable. Based on these you can give your feedback for a desirable outcome. You need to overcome some disadvantages of outsourcing to crack the white label outsourcing model.

3. Hire A Dedicated Team

The ‘dedicated team model’ is a type of outsourcing structured such to help businesses build their offshore dedicated teams at a white label agency. Businesses having well-defined goals or long-term projects can hire a dedicated team from their outsourcing provider. This team is on the payroll of their parent company (outsourcing provider) but works dedicatedly on the projects of the client company. This model basically combines the values of in-house team model with the top benefits of outsourcing. Read its pros & cons to understand better:

Michael-Dell alternatives of freelancing dedicated team model

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Pros of Dedicated Team

  • High-level Project Control: The client can manage the team-structure, the process followed and even the time-zone for the dedicated team. A project manager can be hired to better manage the execution process.
  • Long-term Commitment: A dedicated team is generally signed under long-term contracts and the same team can work for you on all your ongoing projects. This saves the efforts on skill training and avoids issues related to resource transition. The reliability makes it one of the best alternatives to freelancers.
  • Decrease In Overhead Costs: You build a team without investing in the infrastructure cost, electricity and office-level internet cost. Further, you as a client are not liable to pay overhead costs for your dedicated team.
  • Lower Operational Costs: The most common reason why businesses adopt the offshore team approach is to reduce operational costs. Building dedicated teams in tier 2 and tier 3 countries earn businesses a huge profit in the resource cost.
  • On-demand Scalability: A client gets total control over the offshore team structure and can add members to its dedicated team on-demand. Choosing an outsourcing provider with a large resource strength will be a smart move here.

Cons of Dedicated Team

  • Not Beneficial for Short-term Projects: Unlike freelancers, a dedicated team is hired under long-term contracts. The model offers access to resources with long-term commitment and the resources are not allowed to juggle between multiple projects but are committed to working for a dedicated client.
  • Scope of Coordination Gap: Offshore development comes with an attribute of cross-culture gap and it may take some time to completely set the seal on this gap. However, some outsourcing service providers allow dedicated clients to visit and provide on-site training to their dedicated teams.

 

Hire Offshore Dedicated Team

4. Hire A Shared Team

The shared team model is similar to the dedicated team model but with less control. In this model, clients have part-time access to shared resources. Here the shared team works on two to four projects from different clients simultaneously.

Pros of Shared Team Model

  • Lower Resource Cost: Hiring offshore resources gives businesses access to a wide talent pool at a cost-effective price, especially if the shared team is hired from tier 2 or tier 3 countries.
  • Managed Project Flow: The client can manage his shared team and the project flow authoritatively. He has control over the team structure and team productivity.
  • No Overhead Cost: When hiring a shared team, the client is not liable to pay for the health insurance, travel expense or meal benefits for the members as they remain on the payroll of their parent company.
  • Main Team Members Can’t Be Replaced: The shared team model comes as a combination of a dedicated team and shared team. Therefore, the dedicated or the main members of the team are under a long-term contract and cannot be replaced.

Cons of Shared Team Model

  • Limited Resource Availability: Resources under a shared team offer part-time services to a client and juggle between 2 to 4 clients at the same time. This model doesn’t offer clients the same flexibility as the dedicated team model.
  • Loss In Productivity: Having a part-time resource team under your management has some challenges with the management and there is a scope for loss in productivity.

5. Build A Remote Team

As another popular subset of the outsourcing model, a remote team model is where businesses hire remote resources to set up their dedicated remote team. The remote resources specialize at their work and offer great productivity at affordable costs. It offers all the benefits of outsourcing and can be ranked just below the white label and dedicated team model.

dedicated-team-to-aremote-team-comparison-alternative-to-freelancers

Pros of Remote Team Model

  • Access to a Large Talent Pool: The Gartner survey states 22% of CIOs find trouble in finding the right talent in-house. The remote team model helps businesses connect and hire the right talent from across the globe.
  • Lower Resource and Overhead Costs: Remote team model is advisable when looking for offshore experts at lower costs. One can hire remote developers and marketers for as low as $15 – $20 per hour in India. The overhead cost per remote employee is almost negligible as compared to an in-house employee.
  • Superior Control Over Project and Team-structure: The remote team works on your payroll and you can manage the remote team structure and project-flow authoritatively.

Cons of Remote Team Model

  • Credibility Issues: Some remote workers can be self-employed individuals who are not answerable to a resource provider. However, the remote model is far more credible than the freelancing model.
  • Communication & Cross-culture Gap: A remote team with resources from different diversities and culture may display a cross-culture gap. Communication gap is evident in this model.

Conclusion

No denying that outsourcing to freelancers helps save cost, meet urgent requirements and meet the right expertise, but the model still lacks credibility. A majority of freelancers juggle between multiple projects and aren’t committed to a single client. This establishes a crucial need for more credible alternatives.

The dedicated team model and white label services top the list as the most efficient and credible options. On the other end, no hiring model matches the credibility of the in-house team model. Cost-saving, credibility, management, communication and security are the top factors to consider while a business explores the possible alternatives to freelancers.

Is Your Dedicated Web Development Team Making These Common Mistakes1

Is Your Dedicated Web Development Team Making These Common Mistakes?

Websites today are sophisticated, multi-dimensional, interactive and offer dynamic business applications. And with 1.94 billion websites in the world to compete with, modern web developers must continuously strive to find innovative ways to maximize user experience. HTML & CSS coding, FTP or PHP uploading and constant bug testing are just the tips of the iceberg.

Many businesses across the globe are therefore hiring dedicated web development teams on a continuous basis. But even with a team of industry experts on your side, mistakes are still an inevitable part of web development. As an ever-evolving technology, web development is all about trial and error. That being said, there are a few common mistakes that have already been tried and tested. So to help make sure that your team doesn’t waste time and money on the same errors, here are some of the most common white label web development mistakes to avoid.

Mistake no. 1: Confusing Authentication with Authorization

Confusing Authentication with Authorization

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Confusing these two terms is a common mistake but it can lead to serious security and data breaches. So let’s start by clarifying the difference.

Authentication verifies who a person is. Usernames, passwords, fingerprints and security questions are all means of gaining authentication to identify users.

Authorization refers to what the user has permission to access.

So why is it important to know the difference? Put simply, having one without the other can leave you vulnerable to malicious security breaches. For example, when you log in to your bank account, you should only have access to your own account information. The authentication process (involving anything from fingerprints to asking for your mother’s maiden name) will allow you to log in to your account, but without proper authorization measures in place, you could in theory access other people’s account details as well as the bank’s confidential information.

It’s therefore essential to make sure that your dedicated web development team is putting proper authorization measures such as Access Controls for URLs, role-based checks, third party protocols like OAuth2 and other secure methods in place.

Mistake no. 2: Not Building Scalable Web Applications

In an increasingly competitive and globalized market, businesses are scrambling to get their websites, applications and products out there before the competition beats them to it. But in their haste, many developers shoot themselves in the foot by failing to future-proof their applications.

Going live with something that meets the bare minimum required to operate at that specific time could cause trouble for you in the long run. The basic model might work fine when your business is small, but what happens when you get more site visitors, need more data storage and require multiple servers?

To avoid a costly restructuring, your dedicated development team should design scalable web applications with solutions such as shared file storage locations, a database or remote cloud-based storage. This means that you can grow (or shrink) your operations as required. So whatever happens to your business, your website will be ready to deal with it.

hiring dedicated developers

Mistake no. 3: Not Using Web Development Libraries to Defer Loading Content

lazy loading

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Today’s customer expects instant gratification. Research suggests that 47% of users expect a web page to load in less than two seconds and that 39% will leave a website if the images take too long to load. Luckily, modern web developers have come up with a handy technique called lazy loading to make sure that websites are faster and easier to use.

Lazy loading enables parts of the page to reload when users click on certain areas instead of making the whole page reload. So, in order to maximize user experience and keep loading times to a minimum, your development team should be using third party libraries such as Ajax, jQuery, Prototype or MooTools to implement deferred content-loading.

Also Read: Myths Associated with Hiring a Dedicated Web Development Team

Mistake no. 4: Losing Focus on Form Building & Validation

According to research, 74% of companies use web forms as means of lead generation and 49.7% say their online forms offer the best lead generation and highest conversions rates. Building easy to use forms is, therefore, key to your success. But without proper form validation processes, your business could be vulnerable to security breaches and your user experience could suffer.

In order to avoid such issues, make sure your web development team creates test scenarios to thoroughly validate all your forms. What you include in your test scenarios will naturally depend on the information you are collecting from users, but some examples of basic things to check are:

1. Is the user prevented from submitting the form when the “terms and conditions” checkbox hasn’t been ticked?

2. Is the password field encrypted?

3. Are there valid placeholders for all essential fields such as Username, First Name & Password?

Your validation process and test scenarios should include dozens of these kinds of questions to ensure that users can engage with your forms as efficiently and securely as possible.

Mistake no. 5: Failing to Create Applications that are Accessible by All Devices and Browsers

Mobile devices now account for two-thirds of online traffic and according to research by Adobe, 83% of global consumers use an average of 2.23 devices at the same time. With so many smartphones, tablets and other devices available, users access sites and applications in a number of different formats and resolutions, often simultaneously. Web developers, therefore, need to use responsive design to ensure that the user experience is consistent across all devices.

Similarly, your web development team needs to build applications that work across several different browsers. Whether it is Chrome, Firefox, Safari or any other browser, users should have the same functionality & seamless ease of use across all platforms.

To ensure compatibility, make sure your dedicated web development team uses codes that are cross-browser compatible, perform regular software compatibility testing and use multiple browsers during the design and testing stages.

Mistake no. 6: Not Optimizing Bandwidth Usage

Since 2018, page speed has been directly linked to how Google ranks mobile sites. Optimizing your bandwidth usage and ensuring that applications perform quickly and efficiently is therefore essential to your SEO strategy. To get the most out of your bandwidth and to ensure your site can handle thousands of users at once, make sure your web development team is outsourcing image hosting to external sites, fully utilizing server-side HTTP compression and optimizing your JavaScript and CSS. Doing so will keep your page load time to a minimum and help ensure high-quality user experience.

Mistake no. 7: Ignoring Technical SEO

Technical SEO

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Great SEO starts with web development. In fact, some research suggests that 59% of SEO experts believe technical on-site optimization to be the most effective SEO strategy. So whilst on-page SEO and content-driven tactics are important, technical SEO should be your first priority. This means creating crawlable site architecture, minimizing page load times and prioritising mobile optimization to increase online visibility and decrease bounce rates. These factors (and more) need to be implemented from the beginning of the development process, otherwise, your team will most likely have to go back and rewrite entire systems at a later date.

Conclusion

Web development is all about trial and error. But whilst mistakes are part of the process, there’s no reason you should waste resources on mistakes that have already been made (and learnt from) by others. So when it comes to managing your development team, use this blog as a check-list of what not to do so that they can focus their energy on building and maintaining dynamic applications for your business. Further, if you wish to hire pre-vetted developers to join your remote web development team, connect with us today. 

Inhouse team vs remote team vs dedicated team1

In-house Team Vs Remote Team Vs Dedicated Team Model: Which Is The Best Choice?

The changing landscape of IT outsourcing has revolutionized the way businesses operate. The vital need to find a quintessential alternative to the in-house resources has given rise to offshore teams. In 2019, the global market size of IT services offshoring amounted approximately $92.5 billion. Furthermore, there is a momentous growth recorded in the digital offshoring value every year. But, does it mean a step back for the in-house team?

main reasons to it outsourcing disadvantages and advantages

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The business arena hints transition from the regular in-house vs outsourcing game. The Remote Team model and the Dedicated Team model are other promising contenders to keep an eye on.

The fleeting growth of IT services offshoring market from $45.6 billion in 2000 to $92.5 billion in 2019 is evidence of the fact that businesses are ready to leverage the alternatives to the in-house team model. But, does that mean that remote and dedicated teams are better options than the in-house team model? Let’s open the book of facts & reasons.

The main sections of the article include:

1. In-house Team Model

2. Remote Team Model

3. Dedicated Team Model

4. In-house Team Vs Remote Team Vs Dedicated Team: Comparison Table (Exclusive)

In-house Team Vs Remote Team Vs Dedicated Team Model: What to Choose?

In-house Team

What is In-house Team Model?

This model simply means utilising your in-house team for your projects. This is the most common model as it offers the CEOs maximum trust. A team that shares your vision and business goals. There is no better challenger in this game if your in-house team has the right skill-set.

Best Fits For?

‘All business types’ – Simple as it may sound, be it start-ups or large enterprises, every business type can have their best bet on their in-house team unless the team fails to deliver the right expertise and meet the company’s desired efficiency. In that case, in-house vs outsourcing comes into light.

Successful IT leaders, PayPal, Salesforce and Amazon depend on their in-house team for their development solutions. But, we have a list of pros & cons below to analyze which is better outsourcing or inhouse.

benefits of outsourcing over problems with inhouse team

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Pros of In-house Team Model

  • Intellectual Property is Sheltered

Every business has its individual business processes, client data and intellectual property that if leaked is likely to cause the business a loss in its reputation, revenue, or client base. That is where a business can confidently depend on its in-house team. Amazon leverages its in-house team for most of the development tasks to protect its development secrets.

  • Building Skills and Constructing Transferable Standards

Every business invests time, efforts and a certain amount of revenue in training its in-house staff for the right skillset. These skills are transferable in-house and can be utilized to build functional standards across the company. These standards can be followed by a new set of employees and the company saves on the training cost of new employees.

  • Seamless Coordination and Efficient Management

The efficiency of face-to-face communication and seamlessly assisted operations cannot be compared with any other digital communication standards. The in-house team gives managers the right platform to polish their management skills, draw great productivity and offer quality solutions. Conversely, remote team management has been a challenge for businesses. And PayPal extensively depends on its in-house team to offer the most superior quality solutions and products across the globe.

  • Encouraging Personal Participation and Profound Team Ethics

Other than the sense of accountability, there is always a sense of pride when working on your company’s project yourself. This develops a sense of loyalty, as employees feel more involved and influential with the project. The feeling gives rise to superior work ethics and team spirit.

  • Better Accountability and Planned Budgeting

‘Accountability’, certainly the first concern that shoots up the brain of every business owner when he considers drawing a line between in-house vs outsourcing. It goes without saying that the in-house team model offers better reliability than the remote or dedicated model. Furthermore, the business owner has a say in the salary of his/her in-house resources and can efficiently plan long-term budgeting.

Peter Drucker

Cons of In-house Team Model

  • Long-term Overhead Costs

Every business is liable to prepare payroll for its in-house employees. The in-house team model generally offers long-term employment and the business is responsible to pay for its employees’ health insurance, extra-time benefits, meal and travel expenses, etc. Moreover, the added infrastructure cost and employee retention cost, add up to the investment.

  • Lacking the Right Expertise

Certain geographies face a scarcity of the right talent when it comes to certain skilled business operations. Furthermore, most businesses excel in a single niche, which fades the versatility. This leaves businesses with the obvious option of offshoring. 83 Percent of recruiters have to invest an extensive deal of efforts in sourcing the right talent in-house.

 

  • Scalability Requires Much More Time & Effort

Hiring the right talent in-house for a long-term basis requires extensive efforts and time from the recruitment team. The process can extend from weeks to months and doesn’t meet your urgent scalability goals.

  • Paying Way Too Much

In tier 1 countries including the US, UK, and Australia, the cost of hiring skilled digital resources is way much higher than tier 2 and tier 3 countries. This may be due to the scarcity of the right talent or the high economy of tier 1 countries.

Remote Team Model

What is the Remote Team Model?

A remote team model is defined as a type of outsourcing in which businesses hire several remote resources to build a distributed or remote team. So here, these are skilled resources with great expertise, and available at affordable costs. They work remotely and are dedicated to a client or business on a long-term contract basis.

Also Read: Exclusive Research on Why Remote Working is the Future of IT Industry

Best Fits For?

The model is preferred by clients who have a well-analysed project scope and progress with a clear vision of investment. Other than the cost benefits, the remote work model renders a well-proportioned list of benefits for a business.

remote team vs dedicated team statistics

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Pros of Remote Team Model

  • Increased Productivity

A remote team can increase work productivity by as much as 13% as compared to the in-house team. 2/3 of employers, report some increase in the productivity from their remote team as compared to the in-house team.

  • Negligible to No Upfront Cost for CAPEX

“Office space is not cheap and start-ups need to find ways to save money, especially in the early days,” says Savage of GoShare. Costs like office furniture, electricity, business-level internet and other infrastructure facilities can be saved when opting for a remote team.

  • Access to a Large Pool of Resources

Employers who invest in building remote teams are open to hiring talent from around the world. Owing to the scarcity of the right talent in a specific location, businesses prefer to opt for the remote work model. As the Gartner survey reports, 22% of the CIOs are unable to find the right skillset in-house.

  • Finding the Right Expertise at the Best Price

When seeking for talent to join the remote team, employers look for candidates independent of their location. This allows employers to hire resources from tier 2 and tier 3 countries, allowing them to leverage the lower resource cost benefits as compared to tier 1 countries like the US, UK and Europe.

  • Reduced Overhead Expenses Per Employee

A survey of 2018 reports, an estimated $5 billion in the upfront cost for U.S. companies who hired remote teams (part-time and full-time). With the remote team model, an employer is not bound to bear the cost of health insurance, extra-time benefits, meal and travel expenses, etc. for its employees. Cost remains an important parameter in in-house vs outsourcing decisions.

inhouse vs remote vs dedicated team model remote pros and cons

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Cons of Remote Team:

  • On-on-one Communication and Remote Team Management Becomes Tangled

The digital communication channels including phone, email, chat or video calls, cannot replace the efficiency of face-to-face communication. As a manager, it is hard for business owners to analyze the capabilities and managing remote workers. They need to push greater efforts in skill development and creating the right coordination among the member in the remote team.

  • Scaling Isn’t as Easy as It Seems

Though remote team model, grants access to a large talent pool, finding the right workers to be added to your remote team remains a crucial challenge. The associated concerns include data security, time-zone management and reliability.

  • A Cross-culture Gap Is Evident

Remote workers from different geographies, different time-zones and with no direct connection with the in-house team display a cross-culture gap. This can make remote team management a tough peak. However, start-up culture is more about shared values and goals.

  • Risks Associated to Project Failure

Remote workers are generally self-employed experts who aren’t answerable to a parent agency and work on a contract basis with clients as full-time or part-time resources. Though these experts have a significant level of expertise and a reliable work portfolio, the risks associated to delay in timelines and project failure are higher.

Dedicated Team Model

What is the Dedicated Team Model?

As the name resembles, the ‘dedicated team model’ is about building a team of dedicated resources with the help of a specialised resource agency. This model of outsourcing is leveraged by large & long-term business projects. A perfectly-structured dedicated team is a good harmony of great skills, accountability, authoritative management and affordable costs. The model is constructive for clients having defined project-scope and business goals.

There is a list of pros and cons related to the dedicated team model, which are discussed below in the article.

 

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Best Fits For?

Dedicated team model is the right choice for constant workload projects where the dedicated team is liable to serve a client in the same sense as his in-house team. It can help startups to cut down on the upfront costs of building a skilled team and help large businesses with their team expansion goals.

dedicated team to remote team comparison

Pro’s of Dedicated Team Model

  • Team Dedicated to Your Goals & Processes

Unlike a shared resource team, a dedicated team functions as a team of experts working full-time on your projects. You as a business owner can manage your team independently and align them according to your project and business goals. Some resource agencies grant businesses access to train their dedicated team at their premises and align them according to their processes and time-zones.

  • Manage Team Structure and Scale On-demand

Large enterprises often prefer to choose the dedicated team model to meet their staff augmentation goals. Hiring a dedicated team from a specialized resource agency avails a business the capability to manage their team structure. The business owners can make quick calls about new additions to the team. Unlike managing remote workers, a dedicated team is more synchronized and the outsourcing vendor is liable to help you manage the team seamlessly.

  • Build Team for Long-term Goals

A dedicated team serves the best for long-term projects and the same team working on a prolonged project avoids the hassle related to resource transition. Skills and standards developed across your dedicated team are transferrable and helps you in the long term.

  • No CAPEX and Overhead Costs

Equivalent to the remote team model, the dedicated model helps save business owners from the CAPEX cost, including infrastructure setup, furniture cost, electricity and business level-internet. 44% of US businesses choose offshore development to reduce costs. Clients also save on overhead costs like healthcare insurance, free-time benefits, and meal expenses.

  • Increase in Productivity

The Harvard Business Review claims that businesses experience a 10% increase in the average productivity from the dedicated development team model, without surpassing the budget. Moreover, businesses have access to a larger resource pool across the globe.

Also Read: Myths Associated with Hiring a Dedicated Web Development Team

Cons of Dedicated Team Model

  • Cross-culture Gap

Though a dedicated team works in close coordination with the hiring manager at the client-side, it gets a narrow perspective about the company’s values and goals. This creates a cross-culture gap, which is likely to fade over time.

  • Not Fit for Short-term Projects

Dedicated team model doesn’t fit right for short-term projects. Hiring a dedicated team for a short-term project (less than 2 months) may result in investing more time and finances as compared to the fixed time mode of outsourcing.

A Comparison Graph between Dedicated Team, Remote Team and In-house Team Model

Dedicated team vs remote team vs inhouse team

Summing Up

The Upwork projection states that by 2028, 73% of all teams worldwide will utilise the remote team model. Another parameter that puts the dedicated team model above the other models of outsourcing is that it combines the benefits of an in-house team model with the remote team model. However, there couldn’t be a better bet than the in-house team model, if your resources have the right skill-set and deliver the desired returns on investment. A business needs to scrutinize its goals and capabilities well before making a choice!

Dedicated Team of PPC Experts

Why a Premier Google Partner Agency is the Right Place to Find Your Dedicated Team

According to Google, businesses can make an average of $2 for every $1 spent on Google Ads. Statistics published over the last few years show that 60% of consumers click on mobile ads at least once a week and that PPC visitors are 50% more likely to make a purchase than organic visitors.

So whether you run a digital agency, an e-commerce business or any other kind of company, PPC advertising should be one of your top marketing priorities in 2020. But in a world where the rules and trends of digital marketing are constantly evolving, it’s hard to keep on top of every single aspect of this multi-disciplinary field whilst also devoting time to your other essential operational procedures.

It’s therefore, no surprise that companies across various industries are turning to Dedicated PPC Teams for assistance. But what exactly are they, what are the benefits of using them and why is a Premier Google Partner Agency the right place to hire your dedicated team?

What is a Dedicated Team?

A dedicated team is a group of experts supplied by a vendor or agency to work alongside your staff on a specific project or aspect of your business on a long term basis (usually 6 months or more). A dedicated team can work on-site with you or remotely from their own office. Either way, they will be dedicated full-time to your company and fully integrated into your in-house team.

How can a Dedicated PPC Team Help your Business?

How can a Dedicated PPC Team Help your Business

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Hiring a dedicated team allows you the flexibility that you wouldn’t get from traditional hiring methods. A dedicated team is technically on another company’s payroll but still fully integrated into your business. This means that you can scale the workup or down as needed as well as train the team to follow your specific processes. You can handpick your team and have complete control over their work and output from day-to-day.

Most importantly, hiring a dedicated PPC team allows you to access specialist knowledge, skills and expertise in a cost-effective way.

What Kind of Businesses Benefits from Using Dedicated Teams?

As this is a scalable model, it is great for all industries and business types. It is particularly useful for smaller companies who don’t have their own recruitment team or specialist digital marketing departments.

Start-ups and companies looking to expand could benefit from this kind of model as it allows them to invest in expert skills and knowledge without having to commit to full-time staff. It is also useful for large corporations as it can side-step lengthy recruitment procedures, rigid processes and general red tape.

What is a Premier Google Partner Agency?

What is a Premier Google Partner Agency

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Back in 2018, Google made more than $116 billion from Google Ads clicks alone. It’s therefore within their interest to make the platform as easy as possible for businesses to use.

With thousands of digital marketing agencies out there, it makes sense for Google to help users utilise the services of the very best. The Google Partner Program is therefore designed to reward agencies based on factors like skill level, ad spend and client growth, making it easier for you to find an agency you can trust.

A standard Google Partner must meet a certain level of requirements to be awarded the title whereas a Premier Google Partner must go through a rigorous application process to prove their ability to manage ad campaigns effectively.

A Premier Google Partner is, therefore, a tried and tested agency with a proven track record of tangible and impressive results deemed worthy by Google of the ‘Premier’ status.

Benefits of Hiring a Dedicated Team from Premier Google Partner Agency

Hiring a Dedicated Team from Premier Google Partner Agency

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As of September 2019, Google had 92.96% of the global search engine market share. Having this internet giant on your side is therefore absolutely essential from a marketing perspective.

But aside from having the peace of mind that your chosen agency is deemed worthy by the Google Gods, hire PPC expert Team from a Premier Google Partner Agency has several other benefits.

Access to Google Resources

Premier Google Agencies have direct Google support for all Google Ads campaigns. This includes industry-leading and dynamic campaign data as well as access to Google product and software training. By partnering with a Google accredited agency, you get access to all the benefits of being a Premier Google Partner Agency without having to jump through any of the hoops yourself.

Exclusive Google Previews

Before any new features are released by Google, they are BETA tested for months. By teaming up with a Premier Google Partner, you will have access to the testing stage for all new features on the Google Ads platform. This enables you to understand, master and incorporate these new features into your marketing strategy before they are released to the public, giving you a huge competitive advantage.

Certified Expertise

Google Ads may seem simple enough on the surface, but to manage a competitive campaign, you need to balance several elements. Google Ads’ Display Network reaches around 90% of internet users across 2 million websites whilst Google Ads and Facebook PPC have 37.2% and 19.6% market share respectively. And that’s just the tip of the iceberg, several other aspects such as  Paid Search Ads, Retargeting Ads, YouTube Ads, Search Engine Optimisation, Search Engine Marketing and more must also be incorporated into a successful PPC strategy.

By hiring a dedicated remote team, you will have certified expert advice fully integrated into your in-house operations. This will help ensure that your Google Ad Campaigns are effective, future-proofed and managed by the very best in the business.

Conclusion

The Google Ads arena is fast changing. Last year, research suggested that over 650,000 apps served Google Ads and that 43% of new customers made their first purchase because they saw the product in a YouTube ad. Hiring a Dedicated PPC Team can help ensure that your Ads campaigns keep up with these ever-evolving trends and other industry advancements to deliver maximum results in a cost-effective way.

Utilising the services of a Premier Google Partner Agency will ensure that you stay one step ahead of the competition and achieve better results. You’ll get access to some of the best PPC minds in the business as well as a direct line to all things Google. Choosing a Dedicated PPC Team from a Premier Google Partner Agency in 2020 is, therefore, a no-brainer.

Dedicated Web Development Team Myths

Myths Associated with Hiring a Dedicated Web Development Team

In the last few years, the IT sector has witnessed a significant aggregation in global business opportunities. It wondrously recognized the need for dedicated resources. Here, the offshoring and freelancing group up on the table to build the effective offshore dedicated web development team model. Let’s keep our eyes on the stats that say, 80% of the Fortune 500 companies depend on their offshore development teams for various operations.

How does Freelancing Differ from Dedicated Team Model?

It demystifies the need for efficient and quality resources. Freelancing is a service by a self-employed person to their clients. Freelancers usually charge on hourly, daily, or per job basis. These can be easily subcontracted by another enterprise.

On the other hand, Offshoring, when a company actively moves all or partial activities or offices to another region. It usually follows the decision to reduce its expenditure. Now, it is the question to decide between employing an in-house team or outsourcing a dedicated web development team, where the dedicated team models come out the winner.

Let’s Draw Differences:

Myths with dedicated development team

In today’s competitive market strategies, cost factor racks up enough importance. 45% of companies opt for outsourcing IT services to cut down on cost. The way you cut your operational cost mostly depends on how you employ your resources. Hence, it is better to walk along with the most needed perspective, outsourcing the development team. However, no matter how promising the dedicated team model seems, it still bears some myths. Let’s dive in to resolve them:

Most Common Myths Associated to Hiring Dedicated Web Development Teams

Myth 1. The Cold Air of Confusion Between the IT Team and Dedicated Development Team

There is a misconception that outsourcing development company may use a different procedure, which might violate the standard procedures created by the IT department of the company.

Reality: The managed dedicated model is created such that the development team you hire from your outsourcing service provider can be trained to follow your work methodologies and standards. The solutions designed and developed by the dedicated development teams are in accordance with the clients’ requirement and goals. So, a big no to any confusion. Even it accentuates and computes more compatibility with the client’s proposed blueprint.

The Cold Air of Confusion Between the IT Team and Dedicated Development Team

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Myth 2. Frequent Customization Requests are Not Entertained

For developing scalable web solutions, you need frequent modifications. Therefore, again companies may metalize another common myth about it, not allowing frequent customization.

Reality: It has been quite overpowered with a fact that dedicated teams at outsourcing companies are well patronized with the current market needs of regular customization. Therefore, these companies are well prone to allow it to the point, it makes a quality product. Further, a dedicated team works in accordance with your requests, unlike the project outsourcing model, therefore you enjoy the same degree of control on the dedicated team as your in-house team.

Hire Pre-vetted & High Performance Remote Teams

Myth 3. Dedicated Resources Might Not Be Technologically Updated

A common well-addressed myth is the outsourcing development team maybe not technologically updated.

Reality: However, today, in the current state of methodology or technology, the offshore development teams introduces you with the latest updates of the technology industry. While hiring if you pay the pure attention towards the skill, critical thinking, and versatility of the team members, then learning new technology is no herculean task. Many companies allow you to add developers to your dedicated team according to their level of expertise and individual skills.

In fact, according to the Deloitte 2016 Global Outsourcing Survey, 78% of the respondents have had a good experience with their outsourcing providers.

Myth 4. Hiring a Dedicated Development Team is like Digging a Big Hole in My Pocket

Some business owners still give air to the myth that hiring dedicated teams swipes a heavy deal from your budget.

Reality: In tier 1 countries such as the US, UK, Europe, and Australia, the cost of hiring the resources is higher. For the companies, shying away due to budget limitations, tier 2 and tier 3 countries can provide the desired talent at less cost.

For example, the hiring cost for a skilled developer in the US is anywhere between $50 to $80 per hour. However, you may get the same skills from a developer in India for as low as $20 per hour. Making the comparative analysis, there are many cases when the scalability of hiring a dedicated web development team wins the battle over the in-house team.

Related FAQ: Is a Dedicated Development Team Worth the Cost?

Myth 5. The Time Gap Means a Lag in Productivity

Often perceived wrong, the time gap or the difference in time zones between the client and the hired dedicated team is considered to be the reason for a lag in productivity.

Reality: When opting for an offshore dedicated development team, businesses need to match their requirements according to the time-zone differences. However, the time-zone difference adds as a significant benefit more than a limitation. The 12-hour time difference between India and the U.S. makes India a preferred outsourcing location for U.S. businesses. Furthermore, a majority of offshore dedicated teams today are willing to work according to the client’s time-zone, to meet the highest level of coordination.

dedicated development team web development outsourcing myths

Myth 6. Offshore Dedicated Web Development Teams Does Not Provide Data Security

Some enterprises vocal about storing data locally to ensure their security. They unearth the fact that outsourcing leads to a breach in data security.

Reality: Contrary to the myth, outsourcing providers are employed into a much more secure structure for the clients’ data security. These companies invest a heavy amount in constituting a secured structure for data handling. Their future opportunities rely upon trustworthiness and rich client experience. So, they make sure to secure clients’ private data from unauthorized access and external factors.

Myth 7. Fading Away the Team Spirit of the Company

Hiring an offshore dedicated team is associated with a common myth that it will affect the team spirit of the in-house team.

Reality: When it comes to quality teamwork, active participation leads to an effective result. These days with concurrent development in competitive market strategies, dedicated team model hatches expected results. This model encourages the client’s personnel to actively participate in parallel to the developers during the entire development process. It ends up the remoteness along the process. Furthermore, the in-house team of the client’s company also feels designated for their outsourced work.

Myth 8. There are Distant Communication Barriers in Dedicated Web Development

In the current state of technology, it is more like a hoax. It means it can’t be claimed to have broken or less functional communication channels during these days.

Dedicated team advantages

Reality: Today, these outsourcing companies provide a collaborative communication system comprising email, instant messaging, shared calendar, and screen sharing etc. It engages the client’s team to stay updated. Hence, it withered away from the communication gap even with a remote solution.

What’s to be Believed

Finding the dedicated web development team is the best option for the startups and the enterprises who demand the scalability of the resources as per the demand. Apart from the above myths, there are many misconceptions, where some of them are beyond the scope of this article. Neither it exposes the risk of over budget nor lacks the talent. With Offshore, you may find the opportunity to search for new talented teams in the industry that you were struggling to find in-house.

IT is the synonym of innovation and therefore never be afraid of exploring new strategies!!hiring dedicated developers

Benefits of Using The Dedicated Team Model (DTM)

If you want to complete a project successfully on time in a cost-effective style and without much hustle, then hiring a dedicated team is the right thing. Why hiring a dedicated team for your project makes more sense?

Not just one, but, here are plenty of advantages favoring a dedicated team model (DTM) over getting your own inhouse team!

Whether you want to cut expenses for search and recruitment, and you want to save the infrastructure cost and overhead expenses – in both cases hiring a dedicated team is the right choice. It is a cost-effective solution to complete your project in a desirable style. You may be loaded with the cyclic or seasonal workload with strict deadlines, in such situations onboarding, a skilled and dedicated remote team for your project need is the best and quick solution. This way you can cut the risk with competent project management. Also, you can put your focus on core strategies and business.

Moreover, when the scope of work is not properly defined, you can change the request at any time. You can extend the team whenever required. In such a scenario, you’ll get better flexibility and scalability for completing the project the way you want.

The following diagram will bring clarity on why hiring a dedicated team over your inhouse team and freelancers are the best choice.

Top Advantages of Having a Dedicated Team by Your Side

  • Access to best talent resource with reliable support
  • Collaborative & Flexible engagement including changes of requirements
  • Focused approach with core competencies
  • Reduction on annual operating cost
  • Faster turnaround time & increased productivity
  • Elevation in performance efficiency level
  • Absolute control over the project
  • Great results & organizational transformation

These are the top advantages you can have while having an offshore remote team on your side for completing your project. However, DTM has 5 big advantages you can have, have a look at it:

1. The Cost-effective Partnership Comes in a Handy Way

Dedicated Team Model (DTM) has a transparent, simple, and monthly billing cycle. Depending on the size and composition of the team allotted to the project, every month the client pays the service provider. This way you can get rid of an ongoing salary of the assigned team by paying them on a project basis. In other words, you can easily ‘hire and fire’ team for your project as per need.

Also, there are good chances of getting a good outsourcing partner for your agency’s ongoing projects to need.

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2. Proper Onboarding is the Key!

You need to be super clear about project needs and be sure of the hiring team’s communication skills, competence, and experience before you decide to bring them on board. Make sure by investing proper time and energy in onboarding any new offshore remote team for your project.

For starters, you absolutely must invest some time getting to know each other, especially when you’re planning to work together for a longer period. You can introduce your key agency members to their project managers and other coordinators. You can explain your company’s vision and values for a better understanding of your working cultures. This will help in reducing the gap and make them connect with your business goal.

3. Using Tools to Your Advantage

Thanks to technology, making our life easy and work processes simple and efficient, especially when both teams are sitting oceans apart. Yet effective communication and collaboration are integral yet essential variables to make impeccable project delivery in time. Likewise, advanced tools help in tracking and updating projects in real-time so that suggestions and feedback can be implemented simultaneously. It is good to avoid unnecessary ‘To and Fro’ amid the project.

Using good remote team management tool empowers both ends – your project need and the outsourcing partners. It becomes easy to streamline the processes further, efficiently. For instance, you might consider these good team collaboration and project management tools– Slack, ProofHub, Asana, Basecamp, InVision, TrackDuck, and BugHerd. These tools will help you in better team collaboration and easy communication. Email and text can often be misunderstood, it is good to speak to each other as much as possible.

4. Constant Update of Work-in-progress Projects

Streamlined communication and interactions are required to complete any project on time. With a clear understanding and expectations set for the dedicated team, you can decide on deadlines ahead of time with deliverables. Also, you need to set a proper tracking and feedback system. It becomes important as you won’t directly be overseeing the work, but you can have a look at every step and module while developing your project with the help of any outsourcing partner.

A quick call whenever required is a good way to stay updated with your project progress. However, you need to set a call in advance due to the availability of hiring a remote team in your time zone. It is good to speak frequently as much as you can.

5. Ultimately, a Reliable and Long-term Partnership

Once you find a good and reliable offshore team and you want them to stay – or if you want to start a long-term partnership – then you need to make them feel valued. You can explain and connect them with your virtues, values and work culture and align them with further projects.

You know when it’s time to take a new leap in your relationship after working on some projects, consistently. Take your relationship on a new level of partnership, mutual understanding and shared responsibilities. You can guide your partner about efficient processes and advanced tools that can save huge efforts and lot of money. Always share regular and constructive feedback on the completed task or what can be done to improve the functionalities and overall project.

We’re pretty much sure that you’ll be able to reap the rewards in the form of a stronger and long-lasting partnership. Remember, some good karma never cost much and doesn’t hurt, either.

Wrapping up

Choosing the right team, getting started and organized to process further development of your project are some of the things you need clarity before hiring any team to complete your business objective. And if you believe in building a strong and long-term partnership, then you’ll know which team to select for your ongoing project need.

If you want to build a project successfully in a cost-effective way, then you can hire a team of dedicated developers from us. Communicate with our executive and make things clear before putting a dedicated team on any project. You can have a chat and make a quick call to understand and make things clear at both ends. Uplers will be glad to assist you and we’ll see if you require a dedicated manager to further coordinate on the project.

Let’s build a strong and growing partnership. Start chanting the holy mantras of better team collaboration and team management by partnering with Uplers. Contact us today!